Outdoor | Page 1164 | SGB Media Online

L.L. Bean Names Nordic Champion as Brand Ambassador

January 9, 2014 SGB Update

L.L.Bean announced a multi-year partnership with the most successful U.S. cross-country skier in history, Kikkan Randall. A World Champion and two-time World Cup sprint title winner, Randall will work with L.L.Bean, testing products in her native Alaska,

PeopleForBikes Promotes Martha Roskowski to VP

January 9, 2014 SGB Update

Martha Roskowski, director of the Green Lane Project at PeopleForBikes (formerly Bikes Belong), has been promoted to vice president of local innovation, effective immediately. She will continue to serve as a member of PeopleForBikes’ senior manageme

Dick’s SG Becomes Title Sponsor of National High School Basketball Tourney

January 9, 2014 SGB Update

Dick's Sporting Goods has signed on as the title sponsor of the Dick's Sporting Goods High School National Tournament. The tournament will also have a new home in New York City's Madison Square Garden for its sixth annual boys and girls cha

Notre Dame Switching to Under Armour from Adidas

January 9, 2014 SGB Update

According to ESPN, Under Armour will supply Notre Dame's uniforms beginning at the start of the 2014-2015 school year, ending a 16-year run with Adidas…

Marika Signs License for Sportsbags/Handbags

January 9, 2014 SGB Executive SGB Update

Marika has signed a multi-year licensing agreement with Stone Mountain Accessories for women’s sportbags and handbags…

New Balance Expands Sponsorship of Team Garmin-Sharp

January 9, 2014 SGB Update

New Balance has expanded its multi-year sponsorship of Team Garmin-Sharp, the elite American professional cycling team owned by Slipstream Sports. The New Balance logo will be added to Team Garmin-Sharp’s kit and New Balance will become the exclusiv

The Buckle’s Comps Dips in December

January 9, 2014 SGB Update

The Buckle, Inc. announced that comparable store net sales decreased 2.8 percent in December. Net sales for the 5-week fiscal month ended Jan. 4, 2014 decreased 2.2 percent to $180.9 million from net sales of $185.0 million for the prior year…

Brands Condemn Use of Deadly Force Against Cambodian Garment Workers

January 9, 2014 SGB Update

Executives from Columbia Sportswear, Adidas Group and Puma SE condemned the Cambodian government's use of deadly force against protesting garment workers and urged the nation's factory owners and trade unions to work together to help the governm

2XU Hires Randy Becker to Head Up Golf and Tennis Divisions

January 9, 2014 SGB Update

2XU (“Two Times You”) has hired former tennis professional Randy Becker to head sales operations in the tennis and golf markets in the U.S. Becker brings years of proven sales and marketing experience to assist 2XU expanding distribution of it

ShopperTrak: Holiday Sales Rise 2.7 Percent

January 9, 2014 SGB Update

ShopperTrak estimated that, during the holiday shopping season of November and December 2013, national retail sales increased 2.7 percent although foot traffic decreased 14.6 percent when compared to the same two months last year. The fourth consecutive a

December 2013 Retail Traffic Down From 2012

January 9, 2014 SGB Update

Despite the short holiday season, December was still the biggest shopping month of the year…

RSG Plans Mega-Run Specialty Store in Denver

January 9, 2014 SGB Update

Following the acquisition of the three Boulder Running Company (BRC) stores in June 2013, the Denver-based Running Specialty Group (RSG) announced the opening of the newest BRC in the heart of Cherry Creek in mid-February. The new BRC flagship store will