The National Shooting Sports Foundation is asking firearm owners and sportsmen to reach out to their senators and urge them to support the Bipartisan Sportsmen’s Act…
Category: Outdoor
Asics to Open First Chicago Store
Asics is opening its first stand-alone full-price store in Chicago. With three others opened over the last year, the location will represent Asics' fifth full-price store in the U.S…
Mizuno Running Launches First-Ever Broadcast Commercial
Mizuno Running is supporting its “What if Everybody Ran?” campaign with its first-ever broadcast commercial. The spots are part of a $2 million advertising campaign and scheduled to air on April 21 in Boston and nationally on ESPN around the B
ZEMgear Launches Kickstarter Campaign
ZEMgear, the colorful, minimalist footwear line based in Miami, has launched a Kickstarter campaign at www.ZEMgear.com/kickstarter…
Greats Raises $1.5 Million in Seed Funding Round
Greats, a mens sneaker brand founded last year by footwear industry veterans Ryan Babenzien and Jon Buscemi, has raised $1.5 million in an oversubscribed seed round led by Resolute Ventures. Other participants included High Peaks Venture Partners, Mark Ge
Steve Madden Launches New Interactive E-Commerce Website
Steve Madden announced the launch of its new interactive, technology driven website integrating social sharing, editorial commerce, and targeting to offer its customers a speedier and superior shopping experience…
Pro-Tec Athletics Re-Launches Brand
Pro-Tec Athletics is re-launching its brand with a revised logo, tagline and packaging…
Easton-Bell Sports Inc. Is Now BRG Sports Inc.
Easton-Bell Sports Inc., which owns the Bell, Riddell, Giro, Blackburn and Easton Cycling brands, has officially changed its name to BRG Sports, Inc…
Fleet Feet Partners with Marathon Sports Run/Walk
Fleet Feet, Incorporated announced that John Long will convert his Minneapolis-based Marathon Sports Run/Walk store to a Fleet Feet Sports franchise. Long is a veteran running store owner and industry leader. This will allow Long to tap into the resourc
Team Express Acquires Brett Brothers Baseball
Team Express has acquired Brett Brothers Baseball, the Spokane Valley, WA-based baseball bat manufacturer. Team Express has secured the worldwide rights to the Brett brand and will expand the line with new products and increased distribution…
Power Balance Signs Yoga Ambassador
Power Balance, the maker of sports accessories, announced the signing of international yoga athlete Kathryn Budig…
Hillsound Welcomes Mountain Trail Runner to Ambassador Team
Hillsound, a producer of winter traction equipment and gaiters welcomed John Tribbia to its roster of athletes. Tribbia is a prominent Utah-based mountain trail runner…
Dick’s SG Plans Grand Openings
Dick's Sporting Goods announced grand opening celebrations for stores in Tampa, FL; Lawton, OK; and Alabaster, AL…
Adidas Extends Deal with Damian Lillard
Adidas has extended its endorsement deal with star Portland Trail Blazers guard, Damian Lillard…
March Retail Sales Expand
Warmer spring weather spurred continued consumer spending and activity this March. According to the National Retail Federation, March retail sales, which exclude automobiles, gas stations and restaurants, increased 0.8 percent adjusted month-to-month and
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