Retail studies arrived on the online benefit to having physical stores, holiday spending forecasts on tech gadgets and seasonal celebrations, the challenges facing online holiday delivery, the positive payback from creating emotional connections and responding to online reviews.
Category: Footwear
NRF Survey: Consumers Will Increase Holiday Spend 4.1 Percent In 2018
Consumers say they will spend an average of $1,007.24 during the holiday season this year, up 4.1 percent from the $967.13 they said they would spend last year, according to the annual survey released today by the National Retail Federation and Prosper Insights & Analytics.
Puma Signs David Silva
Puma announced that Spanish midfielder David Silva, known as “El Mago” (the magician), has signed with Puma Football. He had been with Adidas.
University of Louisville Unveils Adidas-Funded Ethical Leadership Project
The University of Louisville said Adidas has pledged $1 million to support a new program focused on ethical leadership.
L.L.Bean Celebrates Grand Opening At Oakbrook Center
L.L.Bean announced the opening of the company’s newest retail store at Oakbrook Center on November 9 in Oak Brook, IL. The 17,500 square-foot store will employ approximately 45 people.
Puma Taps Havas As Media Agency Of Record
Puma has hired Havas Media as the company’s new global media agency for buying and planning following a review according to a report in Advertising Age.
Foot Locker Holds 18th Annual On Our Feet Fundraising Gala
The Foot Locker Foundation joined together members of the athletic industry for the foundation’s 18th annual “On Our Feet” fundraising gala. The event, which took place on Tuesday, October 23 at New York City’s Pier Sixty at Chelsea Piers, benefits educational and other youth initiatives supported by the Foot Locker Foundation.
Asics Unveils Next Chapter Of I Move Me Campaign
Asics America Corp. debuted the next chapter of the I Move Me campaign in North America, featuring two-time Grammy-nominated producer/DJ Steve Aoki and a new cast of storytellers from the worlds of music, sport, art and food.
Oofos Gives Back to Breast Cancer Research All Year Long
Oofos, the maker of recovery footwear, announced that for every pair of shoes sold on the company’s website—365 days a year—the Braintree, MA-based company donates 3 percent directly to breast cancer research.
Rockport Closes Acquisition Of The Reef Brand
The Rockport Group announced that the company has completed the acquisition of the Reef brand from VF Corporation. Rockport is a portfolio company of certain affiliates of Charlesbank Capital Partners, LLC, a middle-market private equity firm.
Oboz Plants Two Millionth Tree
In 2008, Oboz Footwear, the True to the Trail outdoor footwear company headquartered in Bozeman, MT, partnered with Trees for the Future to create the One More Tree program which plants a tree for every pair of Oboz Footwear sold. As of today, the program has planted 2 million trees.
Columbia Sportswear Notches Strongest Earnings In Company History
Citing the benefits of the company’s “brand-led, consumer-focused” Project CONNECT initiative, Columbia Sportswear reported earnings topped Wall Street targets for the seventh straight quarter, lifted its guidance for the year and provided an upbeat outlook for 2019.
Deckers Crushes Quarterly EPS Targets On Meatier Margins
Deckers Brands reported earnings in the company’s second quarter ended September 30 that arrived far ahead of company guidance due to improving gross margins and lower than planned SG&A expenses. Among brands, Hoka One One delivered another quarter of robust sell-throughs while Ugg’s primed for strong holiday selling.
Aisle Talk Week of October 22
Top headlines from the active lifestyle industry you may have missed this week, including Yeti’s lukewarm initial public offering debut.
Puma Sees Strong Start In Return To Basketball
Puma raised the company’s outlook for full-year sales and operating profit as the company reported strong sales growth in the third quarter in the Americas and Asia. Puma’s first basketball shoe in 20 years has been well-received, but Puma officials indicated there’s more work to do. On a conference call with journalists, Bjørn Gulden, CEO, said, ”The father will remember that Puma was in basketball. The son doesn’t.”
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