Nike To Open Web3 Marketplace

Nike, Inc. will open an online store and trading platform called SWOOSH for virtual sneakers. Nike will release virtual products on the Web3-enabled platform where users can learn, collect and co-create virtual products.

Adidas’ Senior Unsecured Notes Offering Rated A2 By Moody’s

Moody’s Investors Service assigned an A2 rating to Adidas AG’s proposed €1.0 billion senior unsecured notes, split into two tranches maturing in 2025 and 2029. Proceeds from the notes will be used for general corporate purposes, including the refinancing of the company’s €500 million convertible bond due in September 2023.

Lululemon Adds Board Member

Lululemon Athletica, Inc. said Isabel Ge Mahe had joined its Board of Directors, effective immediately. Ge Mahe is vice president and managing director of Greater China for Apple.

Puma And Foot Locker Expand Partnership

Puma and Foot Locker, Inc. have extended their long-standing partnership through collection and marketing collaborations with a refocus on basketball and to reach younger consumers.

Nike’s Chief DEI Officer Exits

Nike’s chief diversity, equity and inclusion (DEI) officer, Jarvis Sam, has exited Nike after only five months in the post, according to a report from Business Insider.

BEA Report Confirms Strong Recovery For Outdoor Recreation Industry

Inflation-adjusted GDP for the outdoor recreation economy increased 18.9 percent in 2021, compared with a 5.9 percent increase for the overall U.S. economy, reflecting a rebound in outdoor recreation after the decrease of 21.6 percent in 2020, according to new analysis released by the U.S. Bureau of Economic Analysis (BEA).