At its Investor Day, the Adidas Group presented a new strategic business plan, “Creating the New,” designed to accelerating growth significantly. Revenues are projected to increase at a high-single-digit rate on average per year on a currency-neutra
Category: Footwear
Adidas Sets Rebound Plan
With a plan built around speeding turnaround, increasing its presence in major cities and customization, Adidas AG revealed a new five-year plan that it projects will lift profits by 15 percent a year through 2020. On the top-line, it expects to outperfor
Leatt’s Assault on Mountain Biking Market Lifts Q4 Sales
Leatt Corporation, the South African motorsports company that is expanding into mountain biking and boosting its presence in the U.S. and Europe, grew revenue 26 percent in the fourth quarter and turned a profit for the year ended Dec. 31, 2014…
Cotopaxi Lands $6.5 Million in Seed Capital
Cotopaxi, a direct-to-consumer, outdoor gear and apparel startup out of Salt Lake City closed a $6.5 million Series A funding round just 11 months after opening for business.
OIA Capitol Summit Nearing
Outdoor Industry Association (OIA) reminds its members to consider attending the 23rd annual Capitol Summit, which will take place April 14-15 as policy makers engage in important public lands and international trade conversations…
Reebok and Les Mills Kick Off Global Fitness Tour
Reebok and Les Mills are creating a series of one-day festivals that will see crowds of up to 6,000 people working out in unison at iconic venues across the world…
Archroma Launches Non-Fluorine Water Repellency Technolopgy
Swiss chemical company Archroma has launched a line of non-fluorine agents that it says make polyester, polyamide and cotton-based textiles repellent…

Yuba Offers Limited Edition Bikes in PeopleForBikes Fundraiser
Yuba Bicycles will offer a limited edition of 50 Boda Boda cargo bikes to raise money for bicycling infrastructure in partnership with PeopleForBikes…
PGA Tour Superstore To Open First Experiential Store in Alabam
PGA Tour Superstore announced that it will be opening its first interactive Birmingham retail store…

PacSun’s Q4 Comps Jump 6 Percent
Pacific Sunwear of California reported comps grew 6 percent in the fourth quarter, its 12th straight quarter of positive comparable store sales. The retailer also reduced its loss from continuing operations before special charges…
PVH Corp. Swings to Profit
PVH Corp, the parent of Speedo and Izod, reported fourth-quarter earnings per share on a non-GAAP basis increased 23 percent to $1.76, including a 10 negative impact related to foreign currency exchange rates…
TIA Summit: Tennis Not Engaging Youth
At the 2015 Tennis Industry Association (TIA) Tennis Summit, held Mar. 17 to 18 in Indian Wells, CA, a lineup of tennis, sports and business executives discussed opportunities but also many challenges keeping the sport relevant in today’s business c
G-III Announces Record Results
G-III Apparel Group Ltd., a major licensee of professional and collegiate sports brands, reported net sales for the fiscal year ended Jan. 31 were up 23 percent to $2.12 billion thanks to a strong performances from the apparel company’s wholesale bu

Sanuk Announces Expanded Instagram Promotion
Sanuk has rolled out an expanded version of a marketing campaign to select retailers that offers rewards to consumers who try on any pair of the brand's footwear and share their experience on Instagram…
Wilson Snaps Up Louisville Slugger
In a merging of two historic sports brands, Wilson Sporting Goods Co., a division of Amer Sports Corp., reached an agreement to acquire Louisville Slugger, a division of Hillerich & Bradsby (H&B), for $70 million in an all-cash transaction. Under the term