HanesBrands Inc. said it expects third-quarter results to come in line with expectations while also announcing that it had acquired Alternative Apparel, a marketer of better apparel basics under the Alternative brand to the distributor, online, direct-to-consumer and traditional retail channels.
Category: Apparel
Rick Pitino Sues Adidas
Rick Pitino, who on Monday was fired as Louisville’s head coach amid the college recruiting scandal, has filed a lawsuit against Adidas, claiming Adidas “outrageously conspired” to bribe recruits and he had no idea Adidas was involved in the recruiting violations.
Nike And Portugal Extend Partnership
Nike and the Portuguese Football Federation extended their long-term partnership through 2024.
REI Adventures Launches New Destinations
REI Adventures, the active travel company part of national outdoor co-op REI, is launching 20 trips, bringing the total for the year to more than 40 new itineraries in Africa, Asia, Europe, Latin America and North America.
Nike Opens LeBron 15 Pop-Up In Cleveland
Nike opened a pop-up location in downtown Cleveland to support the launch of LeBron James’ latest signature shoe, the LeBron 15.
SidelineSwap Looks To Bring Re-Seller Market To Sporting Goods
Brendan Candon, SidelineSwap’s CEO, said, “By building a platform that’s hyper targeted on the sporting goods category, and simplifying the selling process, we’ve been able to attract a ton of athletes who otherwise would have let their gear collect dust in a garage.”
PrimaLoft Finds New Investor To Support Growth
Said Mike Joyce, president and CEO of PrimaLoft, “Our new partnership with Victor Capital will provide the capital, commitment and operating support to drive our technological innovation and market development to new levels.”
Study: LeBron James The NBA’s Most Marketable Player
LeBron James is by far the NBA’s most marketable player, according to a study from Sports Business Daily. Stephen Curry was second and Russell Westbrook was third.
New Era Launches First E-Commerce Site
The fully responsive website provides a seamless experience for customers who are interested in ‘Sport’ and ‘Style.’
PrimaLoft Undergoes Recapitalization
The new investor group is led by private equity firm Victor Capital Partners in partnership with the private equity group at Allstate. PrimaLoft management will continue to maintain a significant investment in the business.
Hologenix Adds Jim Calhoun To Board
Hologenix LLC, the maker of Celliant fibers, appointed Jim Calhoun to its Board of Directors and elected Bill Werlin its chairman.
USA Luge To Partner With Boathouse Sports
USA Luge and Boathouse Sports have announced a one-year partnership where the Philadelphia-based manufacturer will supply the luge national governing body with warmup suits, shorts and tank tops.
Asics Uses Microwaves To Customize Shoes
Asics is using microwave technology to create custom midsoles in as little as 15 seconds
ISPO Invests In Cross-Medial Brand Identity
ISPO will present its new family brand positioning and a refreshed corporate design.
Louisville Fires Rick Pitino Amid Federal Bribery Investigation
The University of Louisville Athletic Association voted unanimously to fire its legendary basketball coach Rick Pitino after the university confirmed it is included in the FBI’s investigation into corruption in college basketball recruiting.
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