Aramark Launches Performance Work Line

Aramark, a leader in food, facilities management and uniforms, announced the launch of the Aramark FlexFit performance uniform line featuring light-weight fabrics and inspired by the athleisure trend.

The North Face Appoints New Heads Of Product And Merchandising

The North Face announced the appointment of Kelly Cortina as vice president of global product and Darren Cookson as global vice president of merchandising for The North Face, effective immediately. Cortina was most recently VP global merchandising, Center of Excellence at Under Armour while Cookson was VP of product & merchandising EMEA, The North Face.

Golf Rounds Decline In June

According to Golf Datatech, golf rounds played were down 1.2 percent in June compared to the same month a year ago. Gains were seen in the Mountain region, up 4.4 percent as well as South Central, 3.4 percent and Pacific, 2.0 percent.

Bass Pro’s Rogers Location To Become First U.S. Combo Store

Bass Pro’s Outdoor World in Rogers, AK, will undergo an extensive renovation to feature Bass Pro Shops, Cabela’s and Tracker Boats together under one roof for the first time. The location will add a new boat center and significantly expanded fishing and apparel departments.

Adrienne Lofton Exits Under Armour

Adrienne Lofton, who has served as Under Armour’s SVP for global brand management since 2015, has resigned from the company, according to reports from Adweek and Advertising Age.

Beyond Product: Industry Trends, Brand Stories Take Center Stage At OR

New product releases tend to garner most of the headlines at trade shows, but at Outdoor Retailer Summer Market, SGB’s editorial team also wanted to discover what’s happening with brands beyond the latest and greatest gear and apparel. Here are some of the stories and industry trends we found and hints of what’s to come.

Aisle Talk Week of July 23

Top headlines from the active lifestyle industry you may have missed this week, including the U.S. House of Representatives approving the Personal Health Investment Today (PHIT) Act, which allows the use of pre-tax savings accounts for physical activity-related expenses.

Netflix Developing Biopic On Nike Founder Phil Knight

Netflix has picked up the rights to Knight’s best-selling memoir, “Shoe Dog.” Scott Alexander and Larry Karaszewski, who wrote “The People v. O.J. Simpson: American Crime Story,” are penning the script for the adaptation, which will be produced by Frank Marshall and Knight.

Under Armour Takes Bigger Restructuring Hit

Under Armour logged a steep second-quarter loss as the company ramped up the company’s restructuring efforts to further clean up the company’s inventories in the marketplace and reduce the company’s cost structure. The moves are designed to build a sounder foundation to support the company’s promised turnaround starting in 2019.