AdobeAnalytics reported that $126 billion was spent online this holiday season (November 1 – December 31), an increase of 16.5 percent year-over-year. Smartphones drove half the traffic (51 percent) for the first time ever, accounting for nearly a third (31 percent) of revenue, 34 percent growth year-over-year.
Category: Apparel
Fanatics Signs Apparel Partnership With University Of Florida
Fanatics has signed a new apparel deal with University of Florida, making it the school’s primary partner for licensed merchandise
We Are Nations Acquires Sector Six Apparel
Esports retail and merchandise company We Are Nations recently acquired Sector Six Apparel, an esports apparel brand specializing in jerseys and custom team wear.
Superdry Appoints Former Nike Executive As Creative Director
Superdry appointed former Nike executive Phil Dickinson as creative director, effective January 22. He will guide Superdry’s product design and brand experience.
Merrell Pledges To The National Park System
Merrell has made a $25,000 pledge to the National Park Foundation, the official nonprofit partner of the National Park Service.
VF Corp.’s Shares Pop On Blowout Q3
With another blockbuster performance for Vans and an acceleration of growth at The North Face, VF Corp scored its best quarter in two years in its third quarter ended December 31 and again raised its full-year guidance. Shares of VF rose $9.08, or 12.4 percent, to $82.34 Friday on the New York Stock Exchange.
Aisle Talk Week Of January 14
Top headlines from the active lifestyle industry you may have missed this week, including Foot Locker making a strategic investment in Pensole Footwear Design Academy.
VF Corp Lifts Full-Year Guidance On Vans Gains
VF Corporation raised its guidance for the year after reporting earnings in its third quarter ended December 29 came in well above Wall Street’s consensus estimates. Sales grew 8 percent led by a 25 percent hike in Vans and a 14 percent gain at The North Face.
Skechers Returns To Chevron Houston Marathon
Skechers Performance, a division of Skechers USA, Inc., returns to Houston, Texas on January 20, 2019, for its sixth year as the official footwear and apparel sponsor of the Chevron Houston Marathon and Aramco Houston Half Marathon.
Shopko Becomes Latest Casualty Of Online Disruption
Shopko, already weighed down by a heavy debt load due to a leveraged buyout, said competition against the national big box chains and consolidation in the pharmacy industry both played a role in its trip to bankruptcy court. But in an affidavit in Nebraska’s bankruptcy court, Russell Steinhorst, CEO, blamed the retailer’s eroding operating performance largely on the dramatic shifts across retailer in recent years to online selling.
ICR Recap: Which Brands Won Over Investors?
The ICR Conference in Orlando, FL, gave brands across the consumer and retail industries a chance to present their current financial profile and plans for 2019 and beyond. Some companies, like Lululemon (whose presentation wasn’t public), have seen values surge post-conference.
Plug And Play Announces Partnership With PVH Corp.
Plug and Play announced today its strategic partnership with PVH Corp., one of the world’s largest apparel companies and owner of iconic brands, including Calvin Klein, Tommy Hilfiger, Van Heusen, Speedo, Warner’s and Izod. The partnership will help PVH continue to drive ongoing strategic growth initiatives related to supply chain, technology, digital capabilities and consumer-centricity.
Vuori Names Sarah Carlson Vice President Of Women’s Product Design
Activewear brand Vuori Clothing on Thursday announced the appointment of Sarah Carlson as its vice president of women’s product design. The role, created for Carlson, is effective immediately and puts her in charge for all design aspects of Vuori’s growing women’s category.
The Under Armour Association Adds Girls Basketball League Platform
The Under Armour Association (UAA) announced three newly formed grassroots platforms with UAA-Girls, UA Rise and UA Future, encompassing the entire spectrum of grassroots basketball from 17U to 10U for girls.
Running Awards & Apparel Merges With Racetrackers
Running Awards & Apparel has merged with with Racetrackers Enterprises, Inc. formerly of Spencer, IN. The two companies have supplied running events such as 5Ks, 10Ks and marathons among other races, across the U.S. with custom race apparel, race medals, technical running shirts, and more for over 35 years.
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