5.11 Tactical announced its partnership with Spartan, the largest obstacle race and endurance brand in the world. 5.11 is the Official Tactical Gear Partner of the 2019 Spartan Honor Series.
Category: Apparel
Acushnet Acquires KJUS
Acushnet Holdings Corp., the parent of Titleist and Footjoy, announced the acquisition of KJUS, a premium global ski and golf sportswear company.
Misfits Gaming Partners With Outerstuff For Esports Apparel Venture
Misfits Gaming has teamed up with Outerstuff LLC, a leading manufacturer of licensed youth sports apparel, to launch a global esports apparel joint venture.
Under Armour Partners With North Florida
The University of North Florida, based in Jacksonville, FL and UNF Athletics have entered into a new partnership agreement with Under Armour Inc.
Deloitte: Back-To-School Spending Expected To Show Modest Gain
According to Deloitte’s annual “Back-to-School Survey,” back-to-school spending is expected to increase 1.8 percent to $27.8 billion, averaging $519 per student in households buying clothing, supplies, computers, and electronics for children in grades K to 12.
Sergio Tacchini Announces New Ownership
Sergio Tacchini, the sportswear brand founded in 1966 by Italian tennis player Sergio Tacchini, announced new ownership of its brand assets led by entrepreneur Stefano Maroni, Twin Lakes Capital LLC and B. Riley Principal Investments LLC, a subsidiary of B. Riley Financial Inc.
Tennessee State Signs New Apparel Deal With Nike Via BSN Sports
The Tennessee State University Department of Athletics has announced a new multi-year agreement with Nike through BSN Sports beginning with the 2019-20 season.
Sports Direct’s Global Head Of Retail Exits
Sports Direct confirmed that Karen Byers, the company’s global head of retail, has left the retailer after 28 years.
Patagonia Founder And CEO To Receive Environmental Achievement Award
The Environmental Law Institute (ELI) announced that it will present its 2019 Environmental Achievement Award to Yvon Chouinard, founder of Patagonia, and Rose Marcario, Patagonia’s president and CEO, in recognition of their visionary leadership and outstanding environmental stewardship at Patagonia.
Puma Reinforces PR Team For Europe
Puma has reinforced its European PR team by appointing Gudrun Cämmerer as senior manager PR Europe. She previously worked for Safilo Group.
VF Corp. Appoints Denny Bruce As Dickies Global Brand President
VF Corp. announced the appointment of Denny Bruce, who was most recently EVP of sales, product and marketing at Traeger Pellet Grills, to the position of global brand president, Dickies. Philip Williamson, former CEO of Williamson-Dickie Mfg. Co., will move into a non-operating brand ambassador role.
Nike Partners With Brighton
Nike has re-upped as the kit supplier to the Premier League club Brighton in a three-year extension.
Umbro Partners With Burnley
Umbro has signed on the replace Puma as the supplier of the Premier League club Burnley in three-year kit deal.
Retailers Hope For End Of Trade War After Trump-Xi G-20 Meeting
The National Retail Federation expressed hope that progress made during talks between President Trump and China’s President Xi Jinping at the G-20 summit in Japan will lead to the end of the two countries’ trade war.
Vantage Apparel Partners With 1% for the Planet
Vantage Apparel has partnered with 1% for the Planet, an organization that encourages companies to give back a portion of their sales to benefit the environment.
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