Sanuk has rolled out an expanded version of a marketing campaign to select retailers that offers rewards to consumers who try on any pair of the brand's footwear and share their experience on Instagram…
Category: Apparel

Astral Appoints VP of Sales and Marketing
Astral, the maker of aquatic footwear, appointed Christie Dobson as its new VP of sales and marketing…
Karmaloop Undergoes Restructuring, Seeks Buyer
Karmaloop Inc., a 15-year-old online retailer specializing in streetwear, action sports and music-inspired clothing for 18-35 year old males, began a formal restructuring and is setting up a sales auction process in bankruptcy court…

Nathan Launches “We Run on Water” Campaign
Nathan Sports is once again partnering with select run-specialty retailers nationwide to promote sales of the company's hydration products…
Saban Brands Acquires Piping Hot
Saban Brands has added the Australian surf brand, Piping Hot, to its growing portfolio of fashion and lifestyle brands…
Brooks-Range Names National Sales Manager
Brooks-Range Mountaineering Equipment Co, which manufactures backcountry and outdoor equipment and accessories, hired Jacquelyne Cox as national sales manager…
GoPro Channel Launches on New Video Service
GoPro, Inc. launched the GoPro Channel launched on Vessel, a premium short-format video service that launched Tuesday, March 24…

Crocs Releases 2014 Sustainability Report
Crocs Inc. released its 2014 sustainability report that showed progress around social compliance audits at its Asian factories and a reduction in hazardous emissions in the production process…

Wilson Acquires Louisville Slugger
Wilson Sporting Goods, a division of Amer Sports Corporation, has agreed to acquire global brand, sales and innovation rights to Louisville Slugger from Hillerich & Bradsby pending approval of H&B shareholders…

REI Nominates Chistine Day to Board
REI's board of directors has nominated former Lululemon CEO Christine Day to fill one of two positions on the board that will open up at the cooperative's annual meeting in May…
Genesco Gains Footwear License for G.H. Bass
G-III Apparel Group, Ltd. entered into a wholesale license agreement for Genesco to design, distribute, and market G.H. Bass men’s and women’s footwear…

Tilly’s CEO Says Fiscal Q4 Results Reflect Improving Response Rates
Tilly's Inc. reported comps rose 2.9 percent in the fiscal fourth quarter on slight improvements in response rates to its marketing efforts…
Canoecopia 2015 Sales Exceed Expectations
Paddlesports companies came away from the annual Canoecopia show reporting unexpectedly strong sales and traffic gains that could bode well for the upcoming season, according to attendee interviews conducted last week.
Adidas to Take Over Reebok’s Distribution in Brazil and Argentina
The Adidas Group will take control of the distribution and license rights for the Reebok brand in Brazil and Argentina when its joint venture with Vulcabrás S.A. expires at the end of 2015…
DOD Offers $75 Million in Matching Funds for Advanced Fibers and Textile Research
The Department of Defense kicked off a competition March 18 for $75 million in federal matching funds for advanced fiber and textile research…