New Balance announced its “Nobody Runs Like Boston.” campaign that is dedicated to its hometown city. The campaign highlights the brand’s unique running heritage…
Category: Apparel

Hoka One One Adds Triathletes
Hoka One One, a division of Deckers Brands, added six new triathletes to its growing roster of pros. The athletes include former Ironman world champion Leanda Cave, Danielle Mack, Lauren Goss…
REI Foundation and The North Face Put Shoulder to Outdoor Nation Campus Challenge
Outdoor Nation, with the backing of the REI Foundation and The North Face, kicked off registration for the 2015 Outdoor Nation Campus Challenge, in which colleges compete to see which can get the most people outdoors and active…
Yue Yuen’s Helps Striking Employees Push for Changes to Vietnamese Pension Law
A strike by 80,000 footwear workers in Vietnam ended April 2 after their employer called on the government to consider their demands that it not implement a new law making it harder for them to cash out their pensions when leaving a company…
Hockey Helmets Rank Low In Reducing Concussion Risk
In its first release of a five-star ratings system for hockey helmets, Virginia Tech only found one of 32 helmets it tested to be “good” and six to be “adequate” in preventing concussions. The rest were rated poor or weren’t
Leonard Green Exploring Stake in Bass Pro Shops
Leonard Green & Partners, the Los Angeles buyout firm which already owns Sports Authority Inc., is in advanced talks to acquire a minority stake in Bass Pro Shops, sources told The Wall Street Journal…

April Fools’: Reebok Swet Fragrance
In honor of April Fools Day, Reebok launched “the world’s first fragrance based on the scent of human sweat.” Swět was created with “actual drops of perspiration from fitness enthusiasts” that were then “”slowly formulated” at a fragrance disti

Patagonia Launches Worn Wear Mobile Tour
Patagonia is sending staff from its Reno, NV, repair center on a cross-country tour to offer free repairs of busted zippers, rips, tears and pulls this month. The staff will also be selling used Patagonia products and offer instruction on how to make home
Sportsman’s Warehouse Comps Decline Slowed in Q4
Sportsman's Warehouse Holdings Inc. reported same store sales decreased by 5.3 percent in the fourth quarter, compared with a 6.2 percent decline in the prior quarter and an 8.4 percent decline for the full year and forecast they would rise…
Casio ProTrek Targets US Jeep Owners
Casio America Inc. has signed on as a sponsor of Jeep Jamboree USA's 2015 event season to introduce Jeep owners to its Pro Trek brand of watches, which measure direction, barometric pressure/altitude and temperature…
Speedo USA Promotes Australia-Trip Sweepstakes
Speedo USA, a division of PVH Corp., announced in partnership with Flip Flop Shops, the chance to win a trip to Bondi Beach in Sydney, Australia – the birthplace of Speedo…
Interior Secretary Provides Outdoor Industry Update on Obama Agenda
U.S. Secretary of the Interior Sally Jewell briefed more than a dozen outdoor industry executives from the Pacific Northwest and members of the Washington State Congressional delegation March 30 on the Obama Administration's fiscal 2016 budget propos
Vail Resorts Acquires Australia’s Largest Mountain Resort
Vail Resorts, Inc. has agreed to acquire its first international mountain resort, Perisher Ski Resort in New South Wales, Australia, for approximately $136 million…
Mall Occupancy Rates at 27-year High
Base rents at shopping malls showed their highest annual gains since 2000 at the end of 2014 as occupancy rates reached 94.2 percent, or their highest level since 1987, according to two leading trade groups for the industry…
The TJX Companies Raises Dividend 20 Percent
Sierra Trading Post parent The TJX Companies Inc. raised the amount of its quarterly dividend by 20 percent to 21 cents a share, marking the 19th consecutive year it has…