Camping World Holdings Inc.announced that the Overton’s showroom, located 111 Red Banks Road in North Carolina, will continue to operate with a multi-branded offering showcasing Overton’s water sport products, Gander Outdoors and Camping World products and services for the outdoor enthusiast in addition to Gander RV Sales.

“The Greenville market and all the outdoor enthusiasts that patronize that area are important to us, and we want to keep bringing them the best products in our portfolio,” said Marcus Lemonis, chairman and chief executive officer of Camping World. “We are laser-focused on our core RV customer as well as attracting other outdoor enthusiasts to the RV and outdoor lifestyle.”

The new rebranded location, which has plans to reopen by end of year 2018, will focus on sales of a full assortment of RVs, parts, accessories and services and an assortment of the best Gander Outdoors, Camping World and Overton’s products on the market. The location will continue to serve as a customer call center and an e-commerce center fulfilling online purchases in addition to adding a distribution center.

V. Parker Overton founded Overton’s in 1975 after he began selling water skis out of a town grocery store in Greenville. The company eventually become the world’s largest watersports and marine accessories dealer through its catalog and internet operations before being sold in 2003.

“Mr. Overton has been instrumental in showing us the strength and power of business in the Greenville market,” Lemonis continued. “We are excited to expand our RV and outdoor footprint in Greenville and adding multiple distribution centers to the area in addition to our call center and e-commerce fulfillment center.”

Overton’s, Gander Outdoors and Camping World are always looking for seasoned and professional sales associates, specialists, technicians and retail support team members to assist with locations across the country. Individuals interested in applying for a position and those looking for more information are encouraged to visit ganderoutdoors.com and/or campingworldcareers.com.

Founded in 1966, Camping World has more than 145 RV centric locations in 36 states and a comprehensive e-commerce platform.