Belgian Cycling Factory, owner of bike brands Ridley, Eddy Merckx, Nukeproof, and Aeres, signed with several new distribution partners across Europe, the Middle East, the Americas, and Asia.

The newest partners joining the company include:

  • Cara Trade (Ireland and Northern Ireland)
  • Zookee (also representing Poland, Slovakia and Hungary)
  • A2U (Slovenia)
  • Keindl Sport (Croatia)
  • All That Ride Sport (Turkey)
  • Mondo Frames Distribution (Romania)
  • Trilife (Bahrain and Saudi Arabia)
  • TheBikeStudio (Puerto Rico)
  • Taishan Ruibao Composite Materials Co., Ltd. (China)
  • Wunpang Bicycle (Hong Kong)
  • Pentagon Asia (Taiwan)
  • H2C (Malaysia)

Jochim Aerts, CEO of Belgian Cycling Factory, stated, “Building strong partnerships beyond our dealer-direct markets is an essential step in becoming a truly global player in the cycling industry.”