Skechers Signs PGA Tour Champion Matt Kuchar

Skechers Performance Division announced today that seven-time PGA Tour champion Matt Kuchar – currently ranked 5th in the world – will be the first brand ambassador and face of the Skechers GOgolf line…

PVH Post Profit But Cuts Outlook

PVH Corp., the parent of Speedo, reported earnings or $35.2 million, or 45 cents a share, rebounding from a loss of $10.3 million, or 13 cents, a year ago…

Saucony Celebrates Online Release of Finding Strong Film

Saucony invites runners everywhere to celebrate National Running Day with the online release of Finding Strong, an independent film documentary that captures the transformative power of running. Produced by Saucony, in collaboration with Runner’s Wo

2XU Appoints First U.S. President

2XU, the Australian performance and compression apparel brand, named Scott Taylor as its first president for the United States. Taylor comes from Nike and Under Armour.
The hiring follows an investment by LVMH Equity Fund L Capital Asia 2…

Stanley Brand Launches Integrated Marketing Campaign

This summer, Stanley, a brand of PMI, is celebrating fans of the brand with the introduction of #Stanleyness – an integrated marketing campaign that will come to life through a robust media plan starting this month with Outside Magazine…