New Balance signed Abbey D’Agostino to a multi-year endorsement contract. D’Agostino, who graduated from Dartmouth College this month, is the most decorated individual female athlete in Ivy League history…
Author: Thomas J. Ryan
Thomas J. Ryan
Senior Business Editor | SGB Media
tryan@sgbonline.com | 917.375.4699
RECALL: Reebok Goalie Throat Collars
Reebok is recalling its TCPRE Senior and Junior Goalie Throat Collars due to the risk that a skate blade could penetrate the collar, posing a laceration hazard to the throat…

Skechers Sues Reebok for Infringing on Skechers GO Walk Line
Skechers USA, Inc. announced that it filed a lawsuit against Reebok International Limited for selling footwear that infringes on the popular Skechers GO Walk product line. The suit states that Reebok is selling the infringing products under the name Reebo
Charles River Apparel Announces Addition to Sales Team
Charles River Apparel, a manufacturer of outerwear and performance apparel, has added two outside sales representatives to handle growing accounts on the West Coast and Mid-Atlantic states…
Bass Pro Plans Store for East Ridge, Tennessee
Bass Pro plans to open a store in East Ridge, TN, near Chattanooga…
CurrexSole Selects Snowden and Co. as West Coast Sales Agency
CurrexSole, Europe’s leading athletic insole brand, has named Snowden and Co. to spearhead its launch in California, Nevada, Arizona and Hawaii…
Nike Golf Adds No. 1-Ranked Amateur
Nike Golf announced that former Stanford athlete and No.1-ranked amateur in the world Patrick Rodgers has joined the brand, signing a multi-year agreement to represent the Swoosh head-to-toe…
Maverik Lacrosse Founder Launches Tea for Active People
Former professional lacrosse player and entrepreneur, John Gagliardi, has launched Titan Tea, a tea created for active people…
Hoka One One Hires Backbone Media for PR
Hoka One One, a division of Deckers Outdoor Corporation, has selected Backbone Media as its public relations and social media agency of record…
USA-Ghana Nets ESPN Highest Ever Overnight Rating
Nearly 16 million people in the U.S. watched the country’s World Cup opener on TV. The Nielsen company says 11.1 million people who saw the U.S. beat Ghana, 2-1 on Monday on ESPN represented that network’s biggest audience for a soccer match..

Nike Unveils Proprietary Digital Ink Printing Process
Nike has introduced the Nike Elite Digital Ink printing process, a proprietary system of creating socks “that are as vibrant as the sneakers they are paired with.”…
Retailcorp Rebrands GO Sport to Modell’s Sporting Goods
Retailcorp UAE LLC, the sporting goods retailer based in Dubai, UAE, announced the rebranding of its existing GO Sport stores to American retailer, “Modell's Sporting Goods.” The first store is set to open in the UAE in the third quarter of 2014, and
Washington Redskins’ Trademark Registrations Cancelled
The U.S. Patent and Trademark Office canceled six federal trademark registrations for the name “Washington Redskins” on Wednesday on the grounds that the football team’s name is “disparaging to Native Americans” and thus in violation of
Clif Bar Joins PeopleForBikes National Movement
Clif Bar has formally joined the national non-profit PeopleForBikes as a continuation of its long-standing commitment to bicycle advocacy…
Orvis to Open Second South Carolina Store
Orvis is opening a store in Greenville, SC…