Ugg Launches First Global Brand Campaign

Ugg Australia launched its first global brand marketing campaign called “THIS IS UGG.” The campaign includes sketch-artist Langley Fox, Ernest Hemingway’s great–great–granddaughter, as well as New England Patriot's quarterback Tom B

Study Shows 1 in 3 Shoppers Will Not Shop This BTS Season

An ongoing shopper behavior study conducted by The Integer Group and M/A/R/C Research shows that retailers will continue to see the number of back-to-school shoppers in their stores drop. Last year, the data showed a drop of 3.5 percent compared to 2012,

Timberland Appoints VP of U.S. Sales

Timberland promoted Matt Allen to vice president of U.S. sales. In this role, Allen will oversee Timberland’s wholesale business in the United States for both footwear and apparel. Allen moves into this new role following two years as senior sales d

Blundstone Sets Marketing Investments

Blundstone will make a substantial commitment towards marketing programs to support its retail partners in 2014, with plans to bolster its retail display and website presence in the fall and plans for social media engagement…

Dr Martens Appoints Steve Murray CEO

Dr. Martens appointed Steve Murray, former president of VF Action Sports Coalition and president of Vans, as CEO. Murray will replace David Suddens, who has been chief executive of Dr Martens for 12 years and is to become non-executive chairman of the com

Skins Compression Hires Sales Director

Skins, the maker of gradient compression sportswear, hired David I as the new sales director. He has over 20 years of experience working with brands such as Arnette, Briko, 180s, and most recently with Seirus Innovation…

Oiselle Returns to NYC Fashion Week

After a strong debut at Nolcha Fashion week in 2013, Oiselle, the women’s athletic and lifestyle apparel brand from Seattle, is returning to New York City on Sept. 9…