An estimated 20.3 million Americans watched on television as the United States beat Japan in the final of the Women's World Cup on Sunday, setting a record for U.S. viewership of a soccer match, according to preliminary TV ratings data…
Author: Thomas J. Ryan
Thomas J. Ryan
Senior Business Editor | SGB Media
tryan@sgbonline.com | 917.375.4699
Nike Reaches Deal with Michigan
Nike will replace Adidas as the uniform sponsor for the University of Michigan. According to a statement from the University of Michigan, the new Nike deal will last until 2027, with options to extend the deal to 2031…
NICS Checks Climb in June
FBI background checks on gun buyers reached 1,529,057 in June, an increase of 10.6 percent from 1,382,975 in June 2014…
Dick’s SG to Open Store in Scottsdale, AZ
Dick's Sporting Goods will be opening its eighth store in Arizona and 618th store nationwide on Friday, July 17 at Scottsdale Fashion Center in Scottsdale, AZ…
Reebok Recognized for Digital Advertising Campaign
Reebok received two Silver Cannes Lions at the 62nd Annual Cannes Lions International Festival of Creativity, the world’s largest gathering of worldwide advertising professionals, designers, digital innovators and marketers…
Surftech Hires Australian Distributor
Surftech appointed Aroona Pty Ltd as its new distributor in Australia…
Sole Society Gains Funding
Sole Society, a leading lifestyle brand of women's shoes, bags and accessories, announced $8 million in Series B funding from Nordstrom and Insight Venture Partners…
New Balance Launches New Global Brand Platform
New Balance debuted a new brand platform – Always in Beta – the brand’s promise “to relentlessly improve, to never stop pushing and to always strive for more.” At the same time, the brand highlights its focus on inspiring athletes around the world.
Study: Fitbit Still Outselling Apple Watch
According to Slice Intelligence, Apple Watch saw an initial spike in orders after its launch but Fitbit still outsold Apple Watch during its launch-month…
Asics America Renews Partnership with Jordan Burroughs
Asics America re-signed world champion freestyle wrestler and reigning Olympic gold medalist, Jordan Burroughs. Burroughs, 26, who originally signed with Asics in 2011…
Golf Rounds Played Ease in May
According to Golf Datatech, golf rounds played slipped 0.9 percent during May versus the year-ago month although most regions showed gains…
K2 Skate Expands Focus of Global Ambassador Program
K2 Skate, the maker inline skates, launched a newly expanded global Ambassador program by welcoming a diverse group of new athletes to its roster. The list includes Gaby Velasquez, Rich Parker and Amber Shadwick…
Boot Barn Completes Acquisition of Sheplers
Boot Barn Holdings, Inc. completed its previously announced acquisition of Sheplers, Inc…
Reebok Unveils First UFC Fight Kit
UFC and Reebok unveiled the first-ever UFC Fight Kit. Beyond the Octagon, Reebok also launched its Reebok Combat collection…
Gazelle Sports Wins Girls on the Run Award
Girls on the Run International, Vibram and SmartWool presented the inaugural “Remarkable Running Footwear Specialty Retail Partnership” award to Gazelle Sports…
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