REI Partners With eVent for New Outerwear Collection

Recreational Equipment, Inc. has collaborated with eVent fabrics in the development of the retailer’s new high-performance outerwear collection constructed with eVent three-ply waterproof breathable fabric. When introduced next fall, REI Gear & Apparel –

New Balance Names China, Brazil General Managers

New Balance took a close look at its international operations, naming general managers for both Brazil and China. Gustavo Hildenbrand has been named General Manager for Brazil, while Michael Wellman has been named General Manager for China…

E-Z-GO Names VP, Global Sales

E-Z-GO promoted Michael Parkhurst to VP, global sales, as the company further strengthens its focus on sales following the introduction of the new RXV fleet golf car. Formerly VP of Golf Channel and branch operations at E-Z-GO, Parkhurst will oversee the

prAna Adds Independent Sales Reps

For the first time in 14 years, prAna is announcing a restructure of its sales team to include independent outside sales reps dedicated to serving 30 states in five regions. The Morton Rep Group will serve the Pacific Northwest; Lisa and Jeremy Hensel wil

Conservation Alliance Launches Legacy Fund

The four founding members of the Conservation Alliance – The North Face, Patagonia, REI and Kelty – have come together around an effort to build a $3.5-million endowment to cover the annual operating expenses of the organization, significantly increasing

Yakima Enters Distribution Agreement With QBP

Yakima has entered its first partnership with a U.S. distributor, Quality Bicycle Products (QBP), located in Bloomington, Minn. This partnership enables Yakima’s specialty retail accounts to order smaller product quantities and provide available product S

Fujikura Launches ‘Fit-On Academy’

Fujikura Composites of America has launched the Fit-On Academy, a research and development system designed to create and test new shaft designs and materials. Based at Fujikura’s Vista CA , the Fit-On Academy uses the most advanced analysis and simulation

REI Plans Kennesaw, GA Store

Recreational Equipment, Inc. plans to open a new 25,500 square foot store in Kennesaw, GA this spring. Kennesaw will be the fourth REI location in Georgia, helping to serve 17,000 active co-op members within 15 miles of the new store and more than 90,000

Pacific Sunwear Cuts demo President

Following its decision to close its demo chain, Pacific Sunwear of California, Inc. announced it will eliminate the position of division president of demo that is currently held by Lou Ann Bett…