Adidas is close to replacing Puma as the sponsor of Arsenal in a five-year deal valued at $385 million. The kit deal would rank at as the third biggest in soccer history.
Author: SGB Media
Ikon Pass Adds Taos Ski Valley
The Ikon Pass announced that Taos Ski Valley in New Mexico will join the Ikon Pass community for winter 2018/2019, offering expanded access across the Rockies from British Columbia to New Mexico.
Makura Sport Launches Mouthguards In North America
Makura Sport has partnered with Sidelines Sports, a Canadian sporting goods wholesaler and distributor, to make its mouthguards available to customers and athletes throughout Canada.
Seth Waugh Named PGA Of America CEO
Seth Waugh, a former Deutsche Bank Americas CEO, has been named chief executive officer of the PGA of America.
Cannondale Appoints Creative Director
Cannondale has appointed Nick Larsen as its new global creative director. Dennis Kim has been appointed marketing director and Katie McManus becomes senior manager for North American marketing.
Stio Ramps Up Hiring
Stio, the mountain lifestyle brand headquartered in Jackson Hole, WY, recently announced numerous new hires to support the company’s continued growth.
RYU Apparel Reports Robust Sales Gains In Q2
RYU Apparel Inc., creator of urban athletic apparel, reported sales of $114 million in the second quarter, 78 percent higher than the same period in 2017.
PVH Launches Izod In Europe
PVH Corp announced that it will be launching Izod in Europe this fall, starting in Spain, Germany, the Netherlands and Scandinavia.

Surf9 Lands On 2018 Inc. 5000 List
Surf9 LLC, a designer and manufacturer of footwear and inflatable watersports products, has made the annual Inc. 5000 List by Inc. Magazine at the 2,439th spot.
Retailers Respond To Preliminary NAFTA Deal With Mexico
NRF President and CEO Matthew Shay said in a statement, “Coming to terms with Mexico is an encouraging sign, but threatening to pull out of the existing agreement is not.”

DSW’s Q2 Earnings Blow Past Estimates
DSW Inc. significantly raised its guidance for the year after reporting second-quarter results that came in well above Wall Street’s targets. Chief executive officer, Roger Rawlins stated, “We are thrilled to report record sales and earnings results this quarter as our merchandise strategy and marketing investment fueled strong customer engagement, traffic and transaction activity, resulting in a 10 percent comp.”
Bruce Fendell Memorial Scholarship Supports Two Scholars
The Two Ten Footwear Foundation, the national charitable foundation of America’s footwear industry, said the Bruce Fendell Memorial Scholarship will be supporting two new scholars, Mariah Dorn and Michelle Verastegui, in their educational pursuits.

REI To Hold Instagram Contest Around HBO’s Camping Series
REI Co-op partnered with HBO to launch a nationwide Instagram contest, #CampingHBOContest, to celebrate the release of HBO’s new, original comedy series Camping, starring Jennifer Garner. Advance screening parties at will be held at three REI flagship stores across the country.
5.11 Tactical Appoints New CEO
5.11 Tactical announced today that Francisco Morales, co-founder and president of 5.11, has been appointed as the company’s chief executive officer, effective September 4. 5.11 also announced the appointment of Matt Hyde as executive chairman.

Canaccord Genuity Downgrades Hibbett On Q2 Miss
Canaccord Genuity on Monday downgraded shares of Hibbett Sports following the retailer’s wide miss of second-quarter estimates due to sluggish sales and rising operating costs.