Beats Partners With The NBA

Beats by Dr. Dre, the headphone brand co-founded by Dr. Dre and Jimmy Iovine, and the National Basketball Association (NBA) announced a comprehensive marketing and merchandising partnership that will make the company the official headphone, wireless speaker and audio partner of the NBA and WNBA.

Decathlon To Open First First Full-Scale Store In U.S.

Decathlon, the largest sporting goods retailer, announced plans to open the company’s first major store in the Bay Area. Located at 3938 Horton Street in the East Bay Bridge shopping center in Emeryville, CA, the 47,000-square-foot store is scheduled to open in spring 2019.

Yeti Celebrates Tundra’s Anniversary With Multi-Stop Film Tour

Yeti is celebrating the ten-year anniversary of the company’s Tundra cooler with a multi-stop film tour. This fall, Yeti will be hitting cities across the nation, showcasing a selection of Yeti Presents films, appearances from brand ambassadors and raffles with exclusive Yeti prizes.

Duluth Trading’s Q2 Earnings Soar

Duluth Holdings Inc., doing business as Duluth Trading Company, reported net income in the second quarter ended July 29 rose 48.9 percent on a 28.3 percent revenue gain. 

CSG Survey Shows Sports Fans Have High Expectations for the Viewing Experience

A new survey from CSG found that in the U.S., nearly half of U.S. Gen Z and millennials (44 percent) are interested in VR/AR as a way to get the “in-stadium” experience at home. The survey also found, however, that the majority of all respondents aren’t willing to pay more for add-on features such as multi-game or split screen access; access to personalized content; access to extras such as stats or virtual-reality enabled camera angles.

Famous Footwear’s Q2 Sales Climb 4.4 Percent

Caleres Inc. reported second-quarter earnings on adjusted basis grew 24.1 percent as Famous Footwear’s comps improved 4.4 percent and expense margins improved. Earnings were a penny below Wall Street’s targets. The company maintained the company’s outlook for the year.

Tilly’s Proposes Stock Offering

Tilly’s Inc. announced that, subject to market conditions, certain selling stockholders, including entities affiliated with Hezy Shaked and Tilly Levine, intend to offer 8.1 million shares of the company’s Class A common stock in a registered public offering.