Justin Rose, the second-ranked PGA Tour player in the world, has signed an apparel deal with Bonobos. He had long been with Adidas.
Author: SGB Media
Weber State To Host Outdoor Recreation Business Competition
Weber State University’s (WSU) Hall Global Entrepreneurship Center has announced its second annual Outdoor Weber outdoor recreation idea competition, sponsored by Camping World.
Darby Communications Announces 2019 Stand Up Initiative Partners
Darby Communications, a boutique public relations firm specializing in the outdoor, fitness and wellness industries, has announced selections for its 2019 Stand Up Initiative.
Antigua Celebrating 40th Anniversary
Said Ron McPherson, president and CEO of Antigua. “We are very proud of our history and heritage and look forward to continuing
our growth in the markets we serve. Antigua will have several promotions at the January trade shows and throughout the year to commemorate our 40th Anniversary.”
Foot Locker Makes Strategic Investment In Super Heroic
Foot Locker Inc. announced that it has made a strategic investment in Super Heroic Inc., best known for its kids footwear with an underlying message of empowerment. As part of Foot Locker, Inc.’s strategic investment, Kids Foot Locker will be the first brick-and-mortar retailer of Super Heroic products in the U.S.
Toms Donates $5M To Organizations Working To End Gun Violence
Toms has launched “End Gun Violence Together,” a campaign aimed at helping end the epidemic in America and kickstarting an evolution to the brand’s giving model. To launch the campaign, Toms will invest $5 million into organizations across the country that are committed to addressing the complex nature of gun violence through various tactics, including programming in communities of color, mental health, research and policy, and suicide prevention.
OBIT: Blake Nordstrom
Blake Nordstrom, the 58-year-old co-president of his family’s retail company, passed away unexpectedly, less than a month after being diagnosed with lymphoma.
The Ski Monster Names Matt Berkowitz Brand Director
The Ski Monster, a Boston-based retailer, announced the hire of Matt Berkowitz as brand director. Berkowitz comes from a fifteen year tenure at Fischer Skis.
Big Rock Sports Outdoor Expo Will Be App-Driven Event
Big Rock Sports Outdoor Expo Nashville attendees will be able to guide themselves through the massive national event via the company’s mobile app.
American Trail Running Association To Promote “Trail Running Responsibility” In 2019
The American Trail Running Association (ATRA) announced “Trail Running Responsibility” as its theme for 2019. This is a topic to follow recent ATRA themes including last year’s Trail Stewardship: Leaving a Lasting Legacy, and the 2017 theme, Community: Building Trail Running Connections.
Kraft Hockeyville USA Returns To Support Hockey Communities Nationwide
Nominations are officially open for the fifth year of Kraft Hockeyville USA. Together with the National Hockey League Players Association (NHLPA) and National Hockey League (NHL), Kraft Heinz is looking to find America’s most spirited and enthusiastic hockey communities for their chance to compete for the opportunity to host an NHL Pre-Season Game, receive up to $150,000 in rink upgrades from Kraft Heinz and $10,000 worth of hockey equipment through the NHLPA Goals & Dreams program.
BrainScope Receives FDA Clearance
BrainScope, a medical neuro-technology company focused on concussion and mild traumatic brain injury (mTBI) assessment, announced that it has received FDA clearance to include additional language in its product’s Indications for Use (IFU).
Everlast Supports Educational Symposium For Fighters
Everlast Worldwide and Protect Yourself at All Times (PYaAT) creator, Adrian Clark are partnering up to introduce the first ever PYaAT symposium.
Bass Pro Shops To Fund Scholarships For Tomorrow’s Female Leaders
Bass Pro Shops and Cabela’s, together with The Harry & Reba Huge Foundation, will be awarding $40,000 in scholarships to four female graduates of Missouri or Nebraska high schools this spring.
SFIA Elects Officers, Directors For 2019
Chris Clawson, former president, Life Fitness, has been re-elected as the Sports & Fitness Industry Association (SFIA) chairman of the board for a fourth one-year term. He was one of a few re-elected or newly elected officers and directors the association announced Wednesday.
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