Ogio International Inc., which is owned by Callaway Golf, announced a global brand refresh featuring a new line of products, refined messaging, new website and modernized logo.
Author: SGB Media
Goldwin’s First Flagship Retail Store, Goldwin Marunouchi, To Open In Tokyo
Goldwin Inc. will open the company’s first own retail flagship store, Goldwin Marunouchi, on Thursday, November 8. Goldwin brand offers high-performance sportswear with the company’s origin in ski apparel.
Hillsound Crampons And Gaiters Now Available Online
Hillsound Equipment, the leading producer of winter traction equipment and gaiters for outdoor enthusiasts, has revamped the company’s website. This change now makes it easier for consumers to purchase product online just in time for fall and winter adventures.
Outdoor Gear Builders Awarded $124,250 To Advance Industry Jobs And Business in the Area
The Outdoor Gear Builders of WNC (OGB), a 30-plus brand collective based in Western North Carolina, are part of a brand new $0.9 million funding initiative from the Appalachian Regional Commission (ARC) Power Program.
American Mountain Guides Association Names Angela Hawse New Board President
The American Mountain Guides Association (AMGA), an educational nonprofit dedicated to supporting and furthering the profession of American mountain guiding, has named veteran guide and industry leader Angela Hawse as president of its board of directors.
Jordan Spieth Joins Club Champion As Brand Ambassador
Club Champion, the nation’s leading custom club fitting and building company, has announced a multi-year agreement with three-time Major Champion Jordan Spieth.
Knight Commission Urges Financial Transparency Of Shoe And Apparel Income
In the wake of last week’s felony convictions for pay-to-play college basketball schemes, the Knight Commission on Intercollegiate Athletics pressed the NCAA to establish more demanding standards for oversight, including public transparency of shoe and apparel income, and professional preparation and certification of college basketball coaches.
Nautilus’ Q3 Profits Slide
Nautilus Inc. reported net profits slumped 45.8 percent in the third quarter as weakness in the company’s Direct segment offset gains at Retail. Results were generally in line with expectations.
Hibbett Sports To Acquire City Gear
Hibbett Sports Inc., an athletic specialty retailer, on Monday announced that the company has signed a definitive agreement to acquire privately held City Gear, a city specialty retailer of premium athletic footwear, apparel and accessories with 135 stores in 15 states.
Retail Reports Roundup
Retail studies arrived on the online benefit to having physical stores, holiday spending forecasts on tech gadgets and seasonal celebrations, the challenges facing online holiday delivery, the positive payback from creating emotional connections and responding to online reviews.
NRF Survey: Consumers Will Increase Holiday Spend 4.1 Percent In 2018
Consumers say they will spend an average of $1,007.24 during the holiday season this year, up 4.1 percent from the $967.13 they said they would spend last year, according to the annual survey released today by the National Retail Federation and Prosper Insights & Analytics.
Puma Signs David Silva
Puma announced that Spanish midfielder David Silva, known as “El Mago” (the magician), has signed with Puma Football. He had been with Adidas.
University of Louisville Unveils Adidas-Funded Ethical Leadership Project
The University of Louisville said Adidas has pledged $1 million to support a new program focused on ethical leadership.
L.L.Bean Celebrates Grand Opening At Oakbrook Center
L.L.Bean announced the opening of the company’s newest retail store at Oakbrook Center on November 9 in Oak Brook, IL. The 17,500 square-foot store will employ approximately 45 people.
Puma Taps Havas As Media Agency Of Record
Puma has hired Havas Media as the company’s new global media agency for buying and planning following a review according to a report in Advertising Age.
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal