Sock manufacturer Darn Tough Vermont was awarded “Best Vermont Made Product” by Vermont Business Magazine as part of the 2018 Best Of Business (BOB) Awards.
Author: SGB Media
Footwear Manufacturer Kamik Names Litzky Public Relations Agency Of Record
Footwear manufacturer Kamik has named Litzky Public Relations the company’s global agency of record. LPR is a full-service, boutique public relations agency specializing in consumer and lifestyle brands.
Rockport Files For Bankruptcy, Reaches Sale Agreement
The Rockport Group LLC announced that it had filed for Chapter 11 bankruptcy protection in order to facilitate a sale to CB Marathon Opco, LLC an affiliate of Charlesbank Equity Fund IX.
Mustad Appoints President, Americas
Mustad and Son, the maker of fishing tackle and accessories, announced that Jordan Davis has accepted the position of president, Americas.
Casey Donahew Partners With Pulsar Thermal And Night Vision
Sellmark Corporation announced that Country Music star and outdoor enthusiast Casey Donahew will be representing their Pulsar brand.
Franklin Sports Partners With The Boston Red Sox
Franklin Sports, the Official Batting Glove of Major League Baseball, announced a multi-year agreement with the Boston Red Sox and Red Sox Foundation as a key component of their most recent marketing initiatives.
Yue Yuen’s Profits Dip In Q1
Yue Yuen Industrial (Holdings) Limited reported net earnings declined 23.3 percent in the first quarter ended March 31 despite an 8.9 percent gain in revenues.
Report: Nike Renews Chinese Super League Partnership
Nike has agreed to a deal to extend the company’s kit partnership with the Chinese Super League (CSL), the top tier of club soccer in the country, according to reports.
Report: Phil Knight ‘Proud’ Of Nike’s Response To Problems
Phil Knight, Nike Inc.’s chairman emeritus and co-founder, said he is “proud” of the way his company has handled recent allegations of sexual harassment and discrimination, according to a CBS report.
Foot Locker’s Dick Johnson Stands Up For Brick & Mortar
Speaking at FDRA 2018 Executive Summit held in Washington, D.C., Dick Johnson, chairman, president and CEO of Foot Locker Inc., said, “Some people think that it’s negative baggage that we have over 3,000 stores around the world. We don’t see it that way. We think it’s very much a positive.”
Aisle Talk Week Of May 7
Top headlines from the active lifestyle industry you may have missed this week, including Herschel Walker (pictured) being appointed to President Trump’s Council on Sports, Fitness and Nutrition.
Bass Pro Shops & Cabela’s To Add Sunglass Hut Shop-In-Shops Across U.S.
Bass Pro Shops and Cabela’s together with Luxottica Group on Friday announced plans to roll out Sunglass Hut retail shop-in-shop concepts in approximately 160 locations across the U.S.
Columbia Sportswear Appoints VP Of Global Merchandising
Columbia Sportswear announced the appointment of Michael Richardson to serve as vice president of global merchandising for the Columbia brand.
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal