Footwear manufacturer Kamik has named Litzky Public Relations the company’s global agency of record. LPR is a full-service, boutique public relations agency specializing in consumer and lifestyle brands.
Kamik specializes in footwear products currently available in more than 30 countries worldwide. The company will consolidate its global communications strategy, with LPR becoming its global press desk and leading brand and product publicity in key markets.
The partnership expands LPR’s role with the company to include proactive public relations efforts in the U.S. and Canada, and facilitate communications in several European regions including Norway, Germany, Russia, France and Poland.
“Following years of successful and strategic PR activations in the U.S. territory, we’re thrilled to have our trusted partners at Litzky Public Relations bring a cohesive, global communications strategy to our rapidly growing markets around the world,” said Catherine Fortier, senior brand manager, Kamik.
“Our appointment reflects the role LPR has played in supporting Kamik’s growth in the U.S. market for the past five years,” said Michele Litzky, CEO, LPR. “As Kamik identified its global growth potential, we were asked to bring our shared successes worldwide in the role of global AOR. We are honored and excited to expand our partnership.”