Backcountry.com Recognized by BizRate.com

Backcountry.com has been recognized by BizRate.com as a “Circle of Excellence” Platinum Award winner for customer satisfaction. The Circle of Excellence Platinum Award recognizes the very best merchants in customer satisfaction, as judged by previous buye

Stowell Breathes New Life into ATTA

Unifying and strengthening the profile and voice of the adventure travel industry while adding marketing, research, networking, and education services for members marks the revitalized direction for the 14-year-old Adventure Travel Trade Association (ATTA

Technology Boosts the Backcountry Market…

Two weeks ago, BOSS presented the first part of this three part series on emerging trends in the Fall SnowSports Market. Part I covered the ski apparel market, the influence of urban fashion on SnowSports and the increasingly productive Women’s market.

Merrell Gets a Stronger Revenue Lift from Europe…

Wolverine World Wide saw sales increases at three out of four of its brand divisions in the fiscal third quarter ended September 11 combine with improved profits in all divisions to contribute to the eleventh consecutive quarter of both record revenue and

adidas-Salomon Paints a Rosier Picture…

The attitude at adidas-Salomon management over the last year has gone from aggressive prognostications and bluster to a sense of a quiet confidence that they are indeed finally headed in the right direction to once again bring the adidas brand back into g

A Look at YTD Athletic Footwear Results…

Consumer spending for athletic footwear during the first six months of 2004 rose 5% over spending during the same period in 2003, according to research by The NPD Group. Spending during the first half was $7.73 billion in 2004, compared to $7.36 billion i

More Sneaker Firms on Auction Block…

The revelation in August that Saucony was exploring opportunities for a sale of the company forced a number of other companies to reveal their plans as well. Industry speculation has had Brook Sports, which is owned by private equity firm JH Whitney, for