When the Customer is Wrong… For Your Business…

While big-box retailer Best Buy operates in a completely different world from the Bicycle Outdoor or SnowSports industries, the company is implementing some radical new strategies that deserve some attention. Under the Guidance of Consultant and Columbia

Globe Appoints New VP of Global Marketing

Globe has appointed Michael Marckx to Vice President of Global Marketing. Marckx will oversee the marketing and direction of the Globe and Gallaz brands. Marckx’s appointment is effective immediately. Marckx has over 18 years of experience in all facets o

Accell Boosts Earnings Outlook; Proposes Stock Split

Accell Group N.V. is adjusting its profit forecast upwards. For the full year 2004 the company now expects an increase of earnings per share by at least 30% compared to 2003. The principal reasons underlying this adjustment are solid sales of bicycles, bi

Level Gloves Launches U.S. Company

Level Gloves has established a US based company, Level USA Inc, in Stowe, Vermont. The company was formed in July, 2004. Level is based in Sondrio, Italy, just minutes from the world famous resort of Bormio, sight of the 2005 World Alpine Ski Championship

Brown Shoe Q3 Net Income Falls 11.3%; Cuts Forecast

Brown Shoe Company consolidated net sales for the quarter increased 4.3% to $514.8 million versus $493.4 million for the year-ago quarter. Net earnings declined 11.3% to $18.8 million, or $1.01 per diluted share, from $21.2 million, or $1.13 million per

Redfeather Launches Charitable Donation Program

Redfeather announced its charitable involvement in several
community organizations outdoor programs to endorse active lifestyles and snowshoeing as a sport. With 28% sales growth from last year and increased awareness of
snowshoeing as a sport throughout

Scott USA Hires Price as Product Manager

Scott USA has hired Daryl Price to coordinate products for its U.S. bicycle group. Price brings more than 20 years of experience to SCOTT USA, 10 of those as a professional mountain bike racer, with victories in both World Cup and NORBA National Champion

Wallenfels Takes the Reins at Mountain Hardwear

Mountain Hardwear announced that beginning January 1, 2005, Mike Wallenfels will transition to President of Mountain Hardwear. Wallenfels will succeed Jack Gilbert, who has served as President from the Company’s founding in 1993. Gilbert will step down f

Jim Stanley Joins SMS

SMS Clothing has announced the appointment of Jim Stanley as their new sales rep covering the mid-west: MN, WI, IL, ND, SD, MO, IA, KS, NB, and upper MI. Stanley joins this emerging outwear company with five years experience as a rep in the sporting goods