American Skiing Company: Early Indicators Look Good…

The American Skiing Company, parent company to Sugarloaf USA, Killington, The Canyons, and several other ski resorts, reported a strong start to fiscal 2005. First fiscal quarter revenues increased 5.8% to 19.5 million compared to 18.5 million last year.

REI Receives Honors for Ad…

REI’s ‘It was a Good Day’ ad designed by the Copacino+Fujikado ad agency out of Seattle was recently given honors in AdWeek magazine, saying, “Lifestyle advertising is so much nicer when there aren't people in it. An unpopulated ad makes it easier to

Cabela’s Wins Fort Worth TIF Suit…

Judge Donald J. Cosby of the 67th Judicial District has entered a Judgment validating the creation of a tax increment financing zone by the Fort Worth City Council and authorized the issuance of up to $32 million in bonds to help pay for the development o

Taiwan Bicycle Exports and Prices Climb

According to the China Economic News Service, Taiwanese bicycle exports increased 7.9% to 2.7 million units for the first eight months of 2004. The export value jumped 18.52% to reach $424 million. Taiwan Bicycle Exporters' Association said that the

Wenonah Completes Current Designs Kayak Move…

Wenonah Canoe opened the doors to its new Current Designs Kayak production facility during the first week of December. Kayak production has been completely removed from the former Bundy Boulevard location and transferred to the new 45,000 square foot plan

Outgoing Colorado Senator to Launch Outdoor Gear Line…

U.S. Senator Ben Nighthorse Campbell (R-CO) will reportedly be licensing his name to an undisclosed company for a “Nighthorse” signature line of camping and outdoor gear. A report last week in a Colorado paper had Campbell, a Native American who is retir

High Gear Inks Marketing Deal with Napster

Outdoor electronics manufacturer HighGear has teamed with Napster to kick off the introduction of the new TrailAudio digital audio player designed specifically for outdoor entertainment. The new device works seamlessly with the Napster music service and n

Buff Inks Deal with TeleFair 2004-05

Original Buff Headwear will sponsor the 2004-2005 TeleFair telemark skiing and snowkiting series, the company announced this week. TeleFair will take place at 12 locations throughout North America during the coming winter. The series promotes the sports o

InSport International Expands Sales Force

InSport International has added 10 new Sales Reps in the past 90 days in the Northeast, Metro New York, Florida, the Rockies, Ontario, California and the accompanying Southwest region including Hawaii. The sales force will report directly to current Presi