Watermark Delays E-Z Load Delivery Date

Yakima is revising its delivery date for the E-Z Load side-loading roof rack system with lift assist technology from Spring ‘05 to Fall ’05. This decision was made to enable Steve Rodden, who recently joined the company as vice president of product devel

Mountain Hardwear Hires New EU Sales Manager

Mountain Hardwear announced that Chrissy Dorn has been named to the new position of European Sales Manager and will oversee all aspects of Mountain Hardwear’s sales for Italy, France, The Netherlands, Belgium, Luxemburg, Slovakia, Austria and Germany…

Merrell Launches First TV Ad

In a move designed to reinforce its commitment to encourage more consumers to embrace outside activities, Merrell Footwear aired its first national television commercial prior to the American Football Conference championship on CBS. The 30-second spot air

Watermark Hires New VP of Product Development

WaterMark announced that Steve Rodden has officially joined WaterMark as VP of product development. Rodden, a 15-year product design veteran, comes from Fiori Research and Design in Portland, Oregon, a firm he co-founded with Steve Brown in 1998. Over t

SGMA Releases Newest Color Card

The 8th edition of the SGMA International Activewear Color Card has been produced for Spring/Summer 2006 and Fall/Winter 2006-07. This Color Card highlights 24 directional colors for 2006 and 2007, which are uniquely tailored to the global market.

BOB Trailers Inks Deal with QBP

BOB Trailers of San Luis Obispo, CA is pleased to announce that Quality Bicycle Products (QBP) of Bloomington, MN is now an official distributor of BOB bicycle cargo trailers, effective immediately. To launch this relationship, BOB trailers will be repres

Spyder Launches Full Line of Boots

Spyder, the high-performance ski apparel brand with attitude, has launched a full line of winter boots.
Working with Montreal-based Kamik, the international licensee for Spyder footwear, Spyder has introduced a full line of men’s, women’s and children’s w

Crumpler Causes Some Head Scratching

The nod for likely the most eye-catching booth and outrageous catalogue at OR Winter Market goes to Crumpler. The Australian bag and tote manufacturer put together a booth using multicoloured oil cans and chalkboard, to create an eclectic space to display

Horny Toad Shows Support

Horny Toad is showing off some very interesting designs, and is truly the category leader when it comes to lifestyle apparel that performs, but the real story coming out of the company is its dealer support programs. Last year, ‘The Toad’ launched a progr

Teko Takes Eco-Friendly a Step Further

Teko, a relatively new sock company that launched at the last OR Summer Market, has been busy making sure it truly has the most environmentally sustainable company on the show floor. The company was recently awarded the Backpacker Magazine “Editors’ Choic

Osprey Launches New Alpine Line

Osprey has introduced a new line for the company – alpine climbing packs. The ‘Morphine’ series includes four models which bring Osprey’s signature sleek lines and clean design to the high mountains. The new packs Incorporate features like leashless ice-a

Mountain Khakis Fills a Gap

Mountain Khakis, a brand new company on the OR show floor, launched at the winter market and has already established itself as a viable outdoor lifestyle apparel brand. With a sales team led by Cloudveil and Mammut veteran Noah Robertson, the company intr

Blurr’-ing the lines…

Blurr is pushing the envelope of urban fashion in the climbing world with a line of apparel that not only goes “from bouldering to bar” but also speaks to the elusive youth audience that so many outdoor brands are trying to reach…