Five Ten Establishes New Action Sports Division

Five Ten has established a new Action Sports Team. Steve Delacruz has been brought aboard to head the new division. He will concentrate on action sports marketing and future R& D projects. The first introduction in Five Ten's Action Sports line is th

GSI Commerce Prices Public Offering

GSI Commerce has filed its registration statement with the Securities and Exchange Commission related to the public offering of its common stock and a new series of 20-year convertible notes and was declared effective. 1,791,914 shares of the company&#039

Garmin Restructures Marketing Efforts

Garmin International restructured its consumer sales and marketing department to take advantage of the growing popularity of its integrated GPS devices among consumers of all types. Garmin has created three Senior Manager positions – One position will ove

Sutton Leaves Sea Otter and Joins Specialized

Sea Otter Classic announces the departure of its chief operations officer/chief marketing officer Rick Sutton. Sutton spent 13 years with Sea Otter Classic and leaves to become the vice president of retail sales at Specialized…

Orlando Leaves Teva; Martinez Takes Over

Robert Orlando, President of Teva, has left Deckers in order to pursue other interests. The Company is actively searching for a successor. In the interim, Angel Martinez, Deckers' President and Chief Executive Officer, will assume all his responsibil

IBM Survey: Consumers Want Custom Retail Experience

Retailers will lose shopper loyalty unless they differentiate themselves in the eyes of consumers, according to a new IBM Survey of American shoppers. Those surveyed say lack of distinction in services, products and store atmosphere, as well as unhelpful

GoLite Ads Volz and Smith to Marketing and PR Team

GoLite added two new members to their team of professionals: Kevin Volz, Marketing Manager and Patricia (Pat) Smith of OnTarget Public Relations in Denver, who will serve as the company's PR Manager and PR agency of record. Altogether, the two bring

Lamkin Acquires Royal Grip

Lamkin Corporation, the world’s second-largest manufacturer of golf grips, has purchased the Royal Grip brand of golf grips from Royal Precision, a Torrington, Connecticut, manufacturer of steel and graphite shafts and golf grips…

JAM Media Inks Deal with OllyDog

OllyDog has signed Julie McFadden and JAM Media to drive its public relations outreach. With a fifteen year marketing and PR background and deep roots in the outdoor industry, McFadden's experience gives OllyDog a stronger voice…

Lamkin Acquires Royal Grip

Lamkin Corporation has purchased the Royal Grip brand of golf grips from Royal Precision, a Torrington, Connecticut, manufacturer of steel and graphite shafts and golf grips. Bob Lamkin, president of Lamkin Corporation, said a major reason for the purchas

Extrasport Named Official Lifejacket of US Sailing

US Sailing, national governing body for the sport, has announced that Extrasport, the well-known manufacturer of lifejackets, has been named the Official Personal Flotation Device Sponsor of the US Sailing Team, the US Disabled Sailing Team, and the US Yo