Snowsports Industries America (SIA) announced the inaugural SIA trade mission to China, September 16-19, 2018.
Author: SGB Media
Salomon Signs Sophie Caldwell
American Nordic skiing star Sophie Caldwell will join Salomon for the 2018-2020 seasons after a successful year in which she finished third in the overall sprint rankings and earned a victory on next year’s World Championships track.
Keen Partners With Newport Folk Festival
Keen Inc., best known for the Newport sandal designed 15 years ago, has signed on as a sponsor of the Newport Folk Festival.
MSR Partners With Outbound Collective Pursuit Series
Mountain Safety Research (MSR) signed on as a sponsor for the 2018 Outbound Collective Pursuit Series. As the exclusive stove and water filter sponsor, MSR will teach classes on stove safety and use in the backcountry.

PGA Tour Superstore Plans To Double Store Base by 2022
PGA Tour Superstore, which has 33 locations, plans to open five to seven stores per year and have 60 plus stores by 2022, according to a report from Women’s Wear Daily.

Nike To Debut Nike Live Concept In Melrose
Nike on July 12 in Melrose will open Nike Live, a new store concept “that will be inspired by and built as a hub for its local NikePlus members.”

Chinese Nationals Welcome the Winter Olympics
Beijing’s winning bid to host the 2022 Winter Olympic Games has successfully evoked the wave of welcoming the Winter Olympics among Chinese nationals.
Untuckit Welcomes NASCAR Driver Chase Elliott As Investor And Brand Ambassador
Untuckit announced the company’s addition of NASCAR driver Chase Elliott to the company’s growing roster of athlete supporters, in a partnership that sits at the intersection of investment and brand ambassadorship.
RECALL: Rollerblade Helmets
About 9,700 Rollerblade helmets are being recalled.
Newell Brands Completes Divestitures Of Rawlings
Newell Brands completed the divestiture of Rawlings Sporting Goods Company Inc., comprising the Rawlings, Miken and Worth brands, to a fund managed by Seidler Equity Partners. Major League Baseball co-invested with SEP.
Retailers Disappointed In Lack Of Progress On Immigration Reform
“One of the fundamental strengths of the U.S. economy is its diverse workforce, and fostering that strength is critical to sustained economic growth.“ NRF’s Senior Vice President for Government Relations David French
NRF: California Privacy Law “Deeply Flawed”
The National Retail Federation called new state privacy legislation expected to be signed into law in California Friday “deeply flawed” and said customer service could be severely hampered if the legislature fails to address retailers’ concerns before the measure takes effect in 2020.
Fila Doubles Distribution Center Footprint In Baltimore
Fila North America has more than doubled the company’s distribution center space, expanding the company’s presence in Baltimore. The company signed a 10-year lease, acquiring a space that sits adjacent to the current Fila facility

Aisle Talk Week Of June 25
Top headlines from the active lifestyle industry you may have missed this week, including Adidas announcing a potential data security incident.
Report: MLB May Relax Footwear Restrictions
According to Yahoo Sports, MLB and the MLB Players Association are in the midst of negotiating changes to the footwear policy “that would relax the restrictions on colors and designs players can use on their cleats.”