Buffalo Agency—the fully integrated marketer representing golf, sport and lifestyle brands globally—has launched Buffalo Collective, a predominantly 12-month immersion program designed to promote a limited number of early-stage and emerging brands with high-appeal offerings and storylines.
Author: sportsoneauthor
Scarpa North America Names Melanie Hood Marketing Manager
Scarpa North America, maker of footwear for the full range of mountain sports, has named Melanie Hood as the company’s marketing manager.
North Pole Engineering Acquires The Wahoo GEM Product Line
North Pole Engineering (NPE), a specialist in connected fitness and IoT technologies, announced the acquisition of Wahoo’s GEM product line. GEM is a Bluetooth and ANT+ OEM module built to integrate with fitness equipment like treadmills, stair climbers, rowers, exercise bikes, and ellipticals for sharing exercise data.
Jefferies Downgrades Genesco To Hold
Jefferies lowered its rating on Genesco Inc. to “hold” from “buy” due to expectations that Journeys’ sales will moderate in part due to expectations that Vans’ recently-robust gains will also show some moderation. The investment firm also cited risks around a Lids’ sale and the stock’s run up so far this year.
ADA To Merge With NBS
ADA and NBS announced plans to merge, effective September 1, 2018. The ADA has agreed to join the NBS group to build a stronger team dealer organization.
Mark Walsh To Lead Avenue
Mark Walsh, the former CEO of Vestis Retail Group (Eastern Mountain Sports/Bob’s Stores), has been appointed chief executive officer of the Avenue brand of women’s plus-size fashion apparel, footwear and accessories.
Progression Brands Group (PBG) Announces New Executive Board
Progression Brands Group (PBG), an equity investment and operating company in the active lifestyle category, announced new executive board appointments and strategic market relationships.
Report: Nike’s Executive Exits Driven By Board Coup
According to extensive reporting from The Oregonian, Nike’s dismissal early this year of 11 execs was more than fallout from workplace behavior shortfalls stemming from the #MeToo moment. The article describes the exits as a “dramatic boardroom power play” led by Mark Parker, CEO, and company co-founder Phil Knight to oust Trevor Edwards and many of those aligned with him.
Olivia Billingsley Joins OrthoLite As Sales Manager
OrthoLite, a leading provider of insoles, announced the hire of Olivia Billingsley as sales manager, Premium. Billingsley’s expertise will further enhance OrthoLite’s collaborative efforts with brand partners such as Clarks, Kenneth Cole, Keds, Rockport and Michael Kors.
Caleres Acquires Majority Stake In Blowfish Malibu
Caleres announced the company has acquired a controlling interest in Blowfish Malibu, a footwear brand that embraces the California lifestyle.
Yue Yuen’s Sales Climb 5.6 Percent In June
Yue Yuen Industrial Holdings Limited reported sales in June reached $777.3 million against $736.1 million a year ago, representing a gain of 5.6 percent.
Yue Yuen Obtains Fair Labor Association Accreditation
Yue Yuen’s parent, Pou Chen Group’s Social Compliance Program, obtained Fair Labor Association (FLA) accreditation, which recognizes the company’s achievement in improving workplaces.
RECALL: Camso Dirt To Snow Bike Conversion Kits
About 480 Camso dirt to snow bike conversion kits sold in the U.S. are being recalled, as well as 430 sold in Canada.
Dick’s Sporting Goods Exploring Hawaii
Dick’s Sporting Goods recently registered with the Hawaii Department of Commerce and Consumer Affairs, an indication that the retailer may be exploring a location in Hawaii.
Wigwam Mills Extends Partnership With Coyote Peterson
Wigwam Mills Inc. extended its partnership with Coyote Peterson, adventurer, conservationist, videographer and host of the Brave Wilderness shows through 2018.
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