The national non-profit World T.E.A.M.’s annual Adventure Team Challenge will be held September 6 to 9 featuring athletes competing together in Colorado’s high Gore Mountain Range.
Author: SGB Media
Newly Launched Shār Joins The Conservation Alliance
The Conservation Alliance welcomed its newest member, Shār, makers of organic trail mix.
Rocky Mountain Underground Hires Outdoors Veterans, Green River Sales
Rocky Mountain Underground (RMU), the maker of handcrafted skis and packs, hired Green River Sales to help support sales and brand awareness in the Rockies and Mid West regions.
Equinox And SoulCycle To Launch Full-Service Talent Management Agency
Equinox, along with SoulCycle, announced the development of a talent management agency exclusively representing their leading, market-defining fitness talent.
Rack Room Shoes Announces Real Teacher Of The Year Contest
Rack Room Shoes launched the company’s Real Teacher of the Year Contest, which will award five winning teachers a computer lab grant valued at $10,000 to be used towards technological upgrades at their respective schools. Additionally, each winning teacher will receive Free Shoes for a Year.
Norrøna Appoints Adam Chamberlain As U.S. Sales Manager
Norrøna, a Norwegian outdoor apparel brand, appointed outdoor industry veteran Adam Chamberlain as U.S. sales manager.

Solos Named Official Smart Glasses Partner Of Ironman
Solos, owned by Kopin Corporation, has become the Official Smart Glasses of Ironman North America and the Ironman World Championship.
Scarpa Promotes Sarah Fansler To Direct Sales Manager
Scarpa North America promoted Sarah Fansler, who has worked at the brand for the past three years, to direct sales manager.

Chaco Footwear Launches First Brand Campaign
Chaco Footwear, part of the Wolverine Worldwide portfolio, launched the company’s first brand campaign, titled “Life is Fantastic on Foot.”

Aisle Talk Week of July 16
Top headlines from the active lifestyle industry you may have missed this week, including Boa Technology Inc. opening the company’s new environmentally friendly headquarters in Denver, CO.

Skechers Shares Tumble On Q2 Miss And Poor Outlook
Skechers USA’s shares fell $6.95, or 20.9 percent, to $26.30 on Friday after the company reported second-quarter earnings that fell well short of guidance and provided a soft outlook for the third quarter. Investors were reportedly frustrated that Skechers’ focus on funding long-term expansion efforts is coming at the expense near-term earnings improvement.

VF Corp Lifts FY Outlook After Robust Q1 Results
VF Corp. reported earnings 62 percent on an adjusted basis in the first quarter ended June 30, to 43 cents a share, well above Wall Street’s consensus estimate of 33 cents. Sales grew 23 percent on a reported basis and were up 21 percent in constant dollars Currency-neutral sales jumped 32 percent at Vans and 5 percent at The North Face.
Study: Air Pollution Impacting U.S. National Park Visitation
More than 300 million visitors travel to U.S. national parks every year to experience America’s iconic landscapes. But poor air quality in parks may negatively affect visitation, according to a study published in Science Advances by researchers from Iowa State University and Cornell University.
L.L.Bean Celebrates Grand Opening In New Haven
L.L.Bean announced the grand opening of the company’s newest retail store at The Shops at Yale in the Broadway District of New Haven.

Skechers Q2 Earnings Slump 24 Percent
Skechers USA Inc. reported earnings sunk 23.9 percent in the second quarter ended June 30, to $45.3 million, or 29 cents a share, falling short of the company’s guidance. Sales rose 10.6 percent to $1.13 billion.