Formulife has secured an investment from Texas-based investment firm Satori Capital.
Author: SGB Media
Ben’s Introduces Tick Fence Repellent
“An estimated three-quarters of all Lyme disease cases come from ticks picked up during activities around the home,” said Ben’s maker of insect repellents. The brand wants to lower that statistic by introducing Tick Fence, a repellent that “effectively kills and repels ticks that may carry Lyme disease,” and recommends consumers “treat grass, vegetation, leaf […]
Dynaplug Enters Road Tubeless Market
As road tubeless gains in popularity and more wheel and tire manufacturers support tubeless road setups, Dynaplug launched two tool options, Dynaplug Air Road and Carbon Ultralite Road Racer. Each tool was redesigned to meet the needs of the road cyclist, providing puncture repair and inflation options to expedite a flat repair. Optimized for tires […]
Caleres’ Debt Outlook Raised To Positive
Moody’s Investors Service changed Caleres Inc.’s (Caleres) outlook from negative to positive.
Wolverine World Wide’s Debt Ratings Outlook Upgraded
Moody’s Investors Service upgraded Wolverine World Wide Inc.’s debt ratings outlook from negative to stable due to expectations of improved performance and credit metrics in coming quarters.
Polartec Releases Innovation Timeline
Polartec has released its innovation timeline as part of the company’s Peaking Since ’91 campaign. The timeline begins with the 1981 invention of Polar Fleece, highlights the 1991 founding of the Polartec brand and continues through to the present day. It also illustrates the creation of its broad range of performance fabric technologies, collaboration with […]
Adidas Launches Share Buyback Program
Adidas said its Executive Board has decided to launch a share buyback program in the second half of 2021 amid confidence the company’s latest strategy, ‘Own the Game,’ would generate “substantial” cumulative free cash flow over the next five years.
Timberland Partners With ReCircled
Timberland has partnered with ReCircled to support the upcoming launch of its global product take-back program.
Canadian Apparel Brand Duer Opens Store In Los Angeles
Canadian performance denim company Duer announced plans to open a second U.S. retail location, located in the Fairfax District of Los Angeles.
Hoka Strengthens Product Team With Senior Director Hires
Hoka One One hired industry veteran Evie Moe as its first senior director of apparel, where she will oversee product and design. Matt Rask has been hired as the senior director of footwear design.
Saucony Launches Xodus 11 Trail Shoe
Saucony released its Xodus 11 “challenging runners to ‘get out and stay out’ in the “most plush and protective trail shoe yet.” The Xodus 11 was created for long runs on rugged terrain for all levels and runners’ ability. The multi-directional lug pattern, underfoot rock shield and PwrTrac rubber offer grip and protection when digging into […]
Nike Marketing Veterans Join Jaanuu
Direct-to-consumer medical apparel brand Jaanuu announced it has hired two former top-level executives from Nike, Inc. as it charts its next stage of growth. Dan Alder, former global head of marketing at Nike since 2002, has been appointed chief marketing officer a, and Scott Shepley, an 18 year veteran in global brand marketing at Nike, has joined Jaanuu as VP of brand marketing.
Under Armour Extends Partnership With Central College
Under Armour reached an agreement to continue to be the official outfitter of Central College in Pella, IA for the next five years.
Life Fitness Relocates Corporate Headquarters To Franklin Park
Life Fitness announced the relocation of its global headquarters to Franklin Park, IL, to consolidate its corporate operations, effective July 1, 2021. The consolidation will support growth and innovation across the organization and space to collaborate with customers.
Black Diamond Equipment To Open Store In Boulder
Black Diamond Equipment opens its doors to a new retail store on Pearl Street in Boulder, CO.
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