Adidas has introduced a Choose to Give Back resale program. Consumers can send used products to Adidas from any brand through its Creator’s Club app for reuse or for resale.
Author: SGB Media

IFIT Postpones Initial Public Offering
IFIT Health & Fitness Inc announced that it has postponed its previously announced initial public offering. The company made the decision based on adverse market conditions and will continue to evaluate the timing for the proposed offering.
Caleres Names Senior Vice President, Customer Marketing
Suzy Cirulis has joined Caleres as senior vice president, customer marketing. She previously worked for Crate and Barrel and Gap Inc.

Lululemon Expands Mirror To Canada
Lululemon Athletica Inc. announced that Mirror, its interactive home gym, will be offered in nearly 40 Lululemon stores across Canada and available for purchase in-store and online beginning on November 22.

Slinger Bag Announces Expansion Into Brazil
Slinger Bag announced its entry into the Brazilian tennis market through an exclusive distribution partnership with DLD.

The Buckle’s September Comps Grew 18 Percent
The Buckle Inc. announced today that comparable store net sales, for stores open at least one year, for the 5-week period ended October 2, 2021 increased 17.8 percent from comparable store net sales for the 5-week period ended October 3, 2020.

Fanatics, HanesBrands Partner With University Of Texas
The University of Texas at Austin announced a licensed merchandise strategy that includes new exclusive partnerships with Fanatics and HanesBrands to lead the development of a collection of fan apparel across all retail channels.

Recall: ElliptiGO Arc Bicycles
About 3,800 ElliptiGO Arc bicycles are being recalled. According to a statement from the CPSC, the bicycle frame could break while riding, posing fall and injury hazards to the user.

Helen Of Troy’s Houseware Segment Delivers Six Percent Growth In Second Quarter
Helen of Troy reported sales in its Housewares segment increased 6.6 percent in the second quarter due to strong sales at brick and mortar stores for OXO and Hydro Flask brands. The Housewares segment is now expected to deliver growth of 9 to 11 percent for the year, up from 7 to 9 percent previously.
Astral Limited Edition Lifejacket Pays Homage To Green River
Astral’s limited edition lifejacket, the LE Heron GreenJacket, pays homage to the influence the Green River has had on the brand, its employees and whitewater kayaking and as such will donate 10 percent from the sale of each jacket to the Green River Access Fund. Located south of Astral’s Asheville, NC headquarters, the Green […]

Sqairz Appoints EVP Of Marketing
Sqairz, the golf shoe company, appointed industry veteran, David Lowe, as executive vice president of marketing.

PacSun To Accept Cryptocurrency
Pacsun said it is the first major brand in the fashion and retail space to accept bitcoin and other cryptocurrencies.

Evo Acquires Callaghan Country Wilderness Adventures
Outdoor retailer and lifestyle brand Evo announced the acquisition of Whistler, BC-based Callaghan Country Wilderness Adventures (CCWA), owner of the popular ski destination Journeyman Lodge.

Topps Announces Nippon Professional Baseball Organization License Agreement
The Topps Company Inc. announced a 2021 licensing agreement with the Nippon Professional Baseball Organization (NPB) for the production and distribution of trading cards in Japan.

WePlayed Sports Raises $2 Million Seed Round
WePlayed Sports announced the closing of a $2 million seed round. This round of funding was led by Ryan Moore, Founder of Accomplice, with participation from other firms, including Techstars and Correlation Ventures.