Kodiak has increased its trail and urban inspiration for Fall 2021 with its “sniker” collection — a blend of sneaker comfort and aesthetics with a hiker’s performance — and urban boot styles. “With our snikers, we wanted to blend comfort, performance and a modern look to help consumers get outside no matter the conditions,” said […]
Author: SGB Media
Lyric Wi-Fi Therapeutic Massager Tailored For Every Body
Lyric announced it has launched a Wi-Fi-enabled therapeutic massager providing an intuitive experience. Easy-to-use touchscreen guides users through therapies offering temporary relief of sore muscles. “Never before has a massage device offered the technology, aesthetic and experience to answer so many unmet consumer needs, not just those of serious athletes,” said Co-founder Hugh Williams. “Each […]
Hydrow Welcomes Celebrity Investors
Hydrow announced investments from names across music, sports and entertainment, including Lizzo, Aaron Rodgers, Justin Timberlake, Whitney Cummings, Travis Kelce, Kevin Hart, and retail partner Fabletics.
Kathmandu’s Sales Expand 15 Percent In Fiscal Year
Kathmandu Holdings Ltd. reported sales rose 15.1 percent in the fiscal year ended July 31. Strong performances were seen from Rip Curl and Oboz, driven by participation growth in surfing and hiking. The Kathmandu chain was impacted by COVID-related travel restrictions.
GameChanger Expands Scorekeeping Capability To Seven Additional Sports
GameChanger, the youth sports app owned by Dick’s Sporting Goods, announced the release of scorekeeping capability for youth football, soccer, hockey, field hockey, lacrosse, rugby, and water polo.
Black Diamond Announces Key Promotions To Its Senior Leadership Team
Black Diamond Equipment announced key promotions to its senior leadership team in its sales and operations divisions.
Lids Appoints President
Lids announced the promotion of Britten Maughan to president. He was Lids’ senior vice president, marketing and partnerships.
Dick’s SG Becomes Official Sporting Goods Retail Partner Of The WNBA
The Women’s National Basketball Association (WNBA) announced that Dick’s Sporting Goods has been named an Official Marketing Partner of the league beginning in 2021. Through this new multiyear agreement, Dick’s Sporting Goods will become the Official Sporting Goods Retail Partner of the WNBA.
CDC Reports States Obesity Rates Saw Major Increase In Last Decade
In a new study, the Center for Disease Control (CDC) reported that 16 states now have obesity rates of 35 percent or more, up from 12 percent in 2019 and compared to no states reporting rates at the 35 percent level in 2012.
Under Armour Countersues UCLA In Sponsorship Rift
Under Armour Inc. has filed a countersuit three weeks after a Los Angeles Superior Court judge refused to dismiss UCLA’s $200 million lawsuit against Under Armour.
Univerus Acquires Athlete Information Systems
Univerus announced its acquisition of Athlete Information Systems (AIS), a SAAS solution that enables sports organizations and institutions to manage the compliance, academic and medical information for athletes and coaches.
X-Golf America Boasts 75th Store Signing
X-Golf America has signed its 75th franchise agreement in the Williamsburg neighborhood of Brooklyn, NY, surpassing the entertainment golf simulator’s goal of hitting 50 locations by the end of 2021.
Nike Named World’s Most Marketable Brand In Sport For 2021
Nike again earned the top spot in SportsPro’s second annual list of the World’s 50 Most Marketable (50MM) Brands powered by Hookit. Adidas came second in the standings. Emirates, Santander and Red Bull rounded out the top five.
Aleck & MapSynergy Partner To Create SkiMap
Aleck has partnered with MapSynergy to create SkiMap, a digital ski resort map available in North America. Its features show users the real-time GPS location of everyone in their group. Aleck is also launching this newest feature of the free Aleck GO! mobile app. The SkiMap database covers over 375 ski resorts in the U.S. […]
Sierra Designs Relaunches Mobile Mummy Sleeping Bag
Sierra Designs is relaunching its Mobile Mummy sleeping bag next month with updated recycled materials. The bag is constructed as a onesie with a center front dual zipper, side armholes and foot box that can be stowed for ease of mobility and transforms into a traditional mummy bag with a full-length zipper, self-sealing armports and […]
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