Solo Stove Launches Elemental Color Series Fire Pits

Solo Stove announced the release of its Elemental Color Series—the brand’s signature fire pits in five colors inspired by the Earth’s natural elements. To celebrate the launch, the company said it would plant ten thousand trees through One Tree Planted, to support its global reforestation efforts. “The Elemental Color Series was created to pay homage […]

Puma Signs High School Basketball Star

Puma signed 17-year-old prep phenom Mikey Williams to an endorsement deal, making him the first American high school basketball player to sign a sneaker deal with a global footwear company.

Newell Brands Sees Modest Q3 Growth In Outdoor & Recreation Segment

Newell Brands said its Outdoor & Recreation segment generated net sales of $391 million in the third quarter compared with $383 million in the prior-year period, primarily reflecting core sales growth of 1.7 percent and the impact of favorable foreign exchange. Net sales exceeded the 2019 level.

Solo Brands Sees Strong IPO Debut

Solo Brands Inc., the parent of Solo Stove, Chubbies, Oru Kayak, and Isle paddleboard brands, raised $219.4 million in its initial public offering and saw a strong debut on its first day of trading.

Fanatics And IOC Partner On Global Online Store

Fanatics and the  International Olympic Committee (IOC) announced a new partnership to launch its first global e-commerce platform and Olympic store to support the upcoming Paris Games in 2024, Milano Cortina Games in 2026 and LA Games in 2028.

Gordini Expands Ambassador Athlete Team

Gordini, maker of cold-weather gear for 65 years, announced it has expanded its ambassador athlete team with the addition of Gabby Palko and Robin Van Gyn. Palko, shown below, top, a skier, sailor and environmentalist, calls Valdez, AK home; while 2021 Natural Selection Tour Winner Van Gyn, shown below, bottom, splits her time snowboarding and […]

Lolë Introduces Men’s Collection For FW21/22

  Lolë released its men’s collection for FW22/23.  A maker of athletic women’s apparel, Lolë has expanded its offering for men with this collection. The line’s features include the use of recycled fibers, responsibly sourced and traceable down and water-repellent fabric with windproof protection. “This new high-performance men’s collection is designed to take on the […]