Hyperice hired Andy Miguel, who spent nearly two decades with Nike, as head of marketing, leading its go-to-market global strategy, partnerships, digital marketing, retail activations, brand experiences, public relations, media, brand, and content strategy.
Author: SGB Media
Nautilus Sells Nautilus Brand Trademark
Nautilus, Inc. completed the sale of non-core assets, including the Nautilus brand trademark assets and related licenses, for approximately $13 million in cash as part of an ongoing strategic review. The company, which makes Bowflex and Schwinn fitness equipment, also reported preliminary results for the fourth quarter that topped recent guidance.
Puma x Liberty’s Latest Collab Is In Full Bloom
Puma and Liberty partnered again on a new range of floral designs channeling the spirit of the 1960s, using Liberty’s archive of floral prints. The collaboration also pays homage to London’s storied florists and flower shops, from Hackney’s rustic markets and flower stalls to the ornate bouquets created by Chelsea’s prestigious florists. Mixing prints and embroidery […]
Shoe City Auction To Be Held May 15
Baltimore-based ESCO, Ltd., doing business as Shoe City, received bankruptcy court approval to auction off store leases and Intellectual property with a May 12 deadline to submit qualified bids and an auction to be held May 15.
Iconic Ski Shop Founder Willi Klein Passes Away
Willi Klein, the founder and owner of Willis Ski and Snowboard Shops in Pittsburgh, PA, passed away after celebrating his 90th birthday.
NMMA Canada Appoints New Executive Director
NMMA Canada hired Marie-France MacKinnon as executive director, effective May 1, overseeing the association’s strategic and advocacy efforts in Canada.
Outtech, Inc. Acquired By Legacy1846 Outdoor Group
Outtech, Inc., with subsidiaries QuickFire and Peak Strategic Insights, was acquired by Legacy1846 Outdoor Group, an investment holding company.
SA Consumer Products Names New Chief Revenue Officer
SA Consumer Products hired Kevin Lipe as chief revenue officer, security products, reporting to company President Matthew Lyons.
Bass Pro Shops To Open Store In St. Louis Area
Bass Pro Shops will celebrate the official grand opening of its new Bass Pro Shops Outdoor World in Sunset Hills, MO, with a special Evening for Conservation on May 3.
Isle Launches Inflatable Hardboards
Isle, the surf and SUP manufacturer based in San Diego, CA, reported the company created an inflatable watercraft category called Inflatable Hardboards which is debuting in the brand’s Pro series collection. The series comes in two models and five sizes of the Pioneer and Explorer models. Isle’s Pro series offers the performance of a rigid […]
Lazydays RV Posts Q1 Loss As Revenues Fall 21 Percent; Opens New Iowa Dealership
Lazydays has opened a new dealership in Council Bluffs, IA located just east of Omaha, NE. The store is the company’s 20th location nationwide and is expected to add approximately $35 million in annualized revenue.
KOA: Camping Sentiment High As Memorial Day Projections Surpass 2022
The Kampgrounds of America, Inc.’s (KOA) Monthly Research Report, April 2023 Edition, found that more U.S. households plan to camp over this year’s Memorial Day Weekend. With 22.6 million households saying they want to spend time outdoors during the May holiday, camping sentiment returned to on-season numbers.
Amazon To Shutter Halo Fitness Wearable Business
Amazon reported it would stop supporting its Halo health-tracking wearable business after July 31, and notified employees on April 26 who work in that division that they were being laid off.
Rally House Opens Seventh Store In Oklahoma
Rally House reportedly opened a store in Broken Arrow, OK, its seventh storefront in the state for the national sports and merchandise retailer.
Black Diamond Parent Sees Q1 Revenues Decline 14 Percent
Clarus Corp. reported sales declined 14 percent in the first quarter as a small gain at Black Diamond was offset by an 18 percent drop in ammunition sales due to ongoing supply chain challenges as well as continuing weakness in its Adventure segment. Earnings on an adjusted basis were down 53.4 percent.
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal