Rab and Lowe Alpine promoted outdoor industry veteran Annalee Loomer to U.S. Marketing Manager, a new role for the company’s domestic marketing department.
Author: SGB Media
NICS Firearms Background Checks Increase Slightly In April
The April 2023 NSSF-adjusted National Instant Criminal Background Check System (NICS) figure of 1.37 million represented an increase of 0.7 percent compared to the April 2022 NSSF-adjusted NICS figure of 1.36 million a year ago.
NRF Expects 2023 Imports To Remain Below 2022 Most Of Year
Import cargo volume at the nation’s major container ports is climbing back from a nearly three-year low in February but is expected to remain well below last year’s levels heading into this fall, according to the Global Port Tracker report released by the National Retail Federation and Hackett Associates.
Converse x FRGMT Weapon Drops May 11
The Converse Weapon was worn on-court in 1986, becoming a cultural icon in basketball. Collaborating with fragment’s Hiroshi Fujiwara, the updated Converse Weapon releases May 11 with a coordinating apparel collection. Featuring a full leather upper, the Converse x FRGMT Weapon’s color-blocking lands along the Y-bar, collar underlay, Star Chevron logo underlay and toe box. […]
Steven Madden’s Q1 Revenues Decline 17 Percent
Profits at Steven Madden, Ltd. fell 48.8 percent in the first quarter ended March 31 on an adjusted basis as sales declined 17.1 percent on lower wholesale shipments and challenging year-ago comparisons. The trendy footwear maker reiterated its guidance for the year.
Puma Hoops x Breanna Stewart Launch Stewie 2 Ruby
Puma x WNBA, MVP and Champion Breanna Stewart will launch the Stewie 2 Ruby ahead of the 2023 season.—named after her daughter, Ruby, inspired by motherhood. “As I began creating my second signature shoe with PUMA, I knew I wanted to name it after my daughter, Ruby. Not only to symbolize the incredible bond I […]
Revo Expands Kendall Toole Sunglass Collection With Limited Release
Revo launched three limited-edition sunglasses designed in collaboration with Kendall Toole. The new release extends its Revo x Kendall Toole capsule collection, featuring fashion-forward frames and Revo’s performance lenses. The latest addition to the sunglass makers collab with Toole is an oversized cat eye frame in three colors—Lil West (Black with Drive lens), Ludlow (Green […]
Outdoor Vitals Releases CS40 Ultra Backpack With Carbon Frame
Outdoor Vitals, the Utah-based performance outdoor brand, released its ultralight backpacking pack, the CS40 Ultra, with a carbon fiber frame. “With the CS40 Ultra, we set out to find a solution to a problem,” said Tayson Whittaker, founder of Outdoor Vitals. “How do we make an ultra-light backpacking pack that is comfortable while carrying heavy […]
Stio Names Geartrade As Resale Partner On Second Turn Program
Stio named Geartrade, the online resale platform for used outdoor gear and apparel, the preferred ‘extended product life’ resale partner supporting the brand’s Second Turn program that encourages trade-ins of gently used clothing and outerwear. Geartrade supports Stio Second Turn as its preferred independent resale partner, ensuring that trade-ins that are not renewable back to […]
Jelenew Launches SOMAtique Indoor Apparel Collection
Jelenew, the “luxury high-performance female sports brand with a cycling focus,” launched the SOMAtique collection of indoor cycling apparel—bras, bib shorts, leggings, bike shorts, and skorts with the brand’s proprietary CurveTec technology. “The SOMAtique line is designed to enable indoor cyclists to have a similar experience to what they would enjoy outside, focusing purely on […]
Beachbody Company Narrows Q1 Loss Despite Sharp Revenue Decline
The Beachbody Company, Inc. reported that total revenue in the first quarter fell 27.1 percent to $144.9 million compared to $198.9 million in the prior-year period. The company’s net loss narrowed considerably at $29.2 million compared to a net loss of $73.5 million in the prior-year period.
Good To-Go Hires Marketing Manager
Good To-Go, founded by Chef Jennifer Scism in 2014 and based in Kittery, ME, hired Kristen Murphy, formerly at Vibram, as marketing manager.
Stio Raises $20 Million In Growth Capital
Stio reported it raised $20 million in capital to support its Mountain Studio retail locations, future product category development and a pivot towards a more diversified omnichannel approach.
Marin Mountain Bikes Names U.S. Sales Chief
Marin Mountain Bikes, Inc., based in Petaluma, CA, hired John Georger as vice president of sales for the U.S. market, effective May 1, overseeing the brand’s outside sales reps and inside sales and customer support teams.
White Mountain Enters Legwear License
Women’s footwear brand, White Mountain, signed a new licensing agreement with Legwear Concepts to distribute legwear (socks and hosiery) for women, men and kids. The license agreement also includes the Cliffs by White Mountain sandal brand and is the first legwear license for White Mountain.
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal