Good To-Go, founded by Chef Jennifer Scism in 2014 and based in Kittery, ME, hired Kristen Murphy, formerly at Vibram, as marketing manager.

Murphy worked at Vibram for 12 years in B2B and B2C roles, including customer service and account management, partnership marketing, and, most recently, digital marketing, where she managed e-mail and SMS activation strategy for Vibram USA.

“Kristen’s depth of experience and expertise in brand marketing will be a valuable asset to Good To-Go as we expand to serve the needs of both our end users and dealer network alike. She’s already making a significant impact, and we couldn’t be happier to have her onboard,” said Matt Andrews, Good To-Go’s VP of sales.