Felix Del Toro brings 30 years of apparel and product experience to OR from roles at Athleta, Lululemon and a range of industry brands.
Author: SGB Media

Birkenstock Aims for $9.2 Billion Valuation in IPO
Birkenstock is seeking a valuation of up to $9.2 billion in its U.S. initial public offering according to updated documents filed Monday with the Securities & Exchange Commission.

Topgolf Opening First New England Location in Rhode Island
Topgolf Rhode Island, located in the city of Cranston, roughly five miles from downtown Providence, will be Topgolf’s first venue in New England and marks its 81st outdoor venue in the U.S. and 91st globally.

Bloomie’s by Bloomingdale’s Set to Open in Seattle, WA
The smaller store concept by Bloomingdale’s, said to provide a “casual, contemporary, and highly curated experience for shoppers,” will be the third Bloomie’s location to open, with the other stores in Fairfax, VA and Skokie, IL.

Signa Sports to Delist Shares, Terminate SEC Reporting; Appoints New CEO
Signa Sports United N.V. reported an acceleration of its strategic realignment and performance enhancement program in light of continuing macroeconomic headwinds, oversupply in the market and the company’s severe liquidity and profitability challenges. In connection with the strategic realignment, the company is delisting its shares from the NYSE and terminating its SEC reporting requirements.

SGB Media Reports Most Read Articles, Key Metrics for September 2023
SGB Media reported its Top 20 most-read articles, and the coverage included many of the usual big brands and a few companies that have been silent of late. The Top 5 included articles about Sportsman’s Warehouse, West Marine, Dick’s Sporting Goods, Amer Sports, and Asics Corp., with Academy, Champion and Nike seeing high readership.

Winchester Completes Acquisition of White Flyer Targets
Olin Corporation reported that it completed its previously announced acquisition of White Flyer Targets, a recreational trap, skeet, and sporting clay target maker based in Webb City, MO. White Flyer will be combined with the Winchester Ammunition business.

RealReal’s CFO to Step Down
The RealReal announced that Robert Julian will step down as chief financial officer, effective January 31, 2024, or when the company finds his replacement.
EvoShield Partners With Realtree on New Line of Batter’s Protective Gear
EvoShield’s new line of Realtree Camo Batter’s Protective products, part of the brand Pro-SRZ 2.0 line of batter’s protection, is the Official Catcher’s and Protective Gear of Major League Baseball and worn by MLB pros, including Julio Rodriguez, Kyle Schwarber, Kyle Tucker, and Randy Arozarena and leading college baseball programs including Vanderbilt, Mississippi State, Wake Forest, […]
EvoShield Partners With Realtree on New Line of Batter’s Protective Gear
EvoShield’s new line of Realtree Camo Batter’s Protective products, part of the brand Pro-SRZ 2.0 line of batter’s protection, is the Official Catcher’s and Protective Gear of Major League Baseball and worn by MLB pros, including Julio Rodriguez, Kyle Schwarber, Kyle Tucker, and Randy Arozarena and leading college baseball programs including Vanderbilt, Mississippi State, Wake Forest, […]

Report: Vuori Exploring IPO
Vuori, the Southern California-inspired activewear brand, is talking to investment banks about a potential initial public offering by the middle of next year.

Leupold Names Director of Marketing
Leupold & Stevens, Inc. promoted Lucas Burt to director of marketing, effective immediately. Burt has worked for the manufacturer of sport optics since 2017 as brand creative director.
Burton Snowboards Announce New R&D Partnership
Burton Snowboards formed a new partnership with HDry focused on expanding and evolving HDry’s direct 3D membrane lamination technology for waterproofing outdoor products. The collaboration will also “focus on R&D efforts in an undisclosed product assortment.” “At Burton, we have a relentless focus on bringing innovative products to life,” said Burton Snowboards Chief Product Officer […]
Burton Snowboards Forms New R&D Partnership
Burton Snowboards formed a new partnership with HDry focused on expanding and evolving HDry’s direct 3D membrane lamination technology for waterproofing outdoor products. The collaboration will also “focus on R&D efforts in an undisclosed product assortment.” “At Burton, we have a relentless focus on bringing innovative products to life,” said Burton Snowboards Chief Product Officer […]

Fabletics Appoints VP Wholesale for Europe
Fabletics appointed Thomas Fröhlke as vice president wholesale for Europe. Previously, he was head of sales for four years at Hunter Boots.