Lee and HeyDude launch new collaboration for Summer with Netflix Outer Banks series actor Chase Stokes, and current HeyDude ambassador, as the face of the campaign.
Author: SGB Media
Therm-A-Seat Secures Midwest Representation
The Lucci Corp, Inc., the manufacturer of Therm-A-Seat products, announced a partnership with PMI-MAX to represent Therm-A-Seat in the Midwest region.
Puma Reintroduces the OG Speedcat in Classic Colors
The low-top Speedcat returns on June 19 with suede finishing in black and red, a nod to iconic F1 racing teams and racewear uniforms of the early 2000s. The campaign presents the silhouette as a symbol of empowerment and innovation.
Planet Fitness Prices $800 Million Securitized Financing Facility
Planet Fitness, Inc. priced $800 million of Series 2024-1 Class A-2 fixed rate senior secured notes, representing an upsize from its initially planned offering.
Le Coq Sportif Parent Posts Loss In 2023
Airesis, the Swiss holding company that owns the Le Coq Sportif French sports brand and Movement skis, recorded a negative EBITDA of CHF 20 million ($22 mm) and a net loss of CHF 36 million ($40 mm) in 2023.
Waiting Period Ends In JD Sports Bid For Hibbett Sports
Hibbett, Inc. said in a regulatory filing that the Hart-Scott-Rodino waiting period for the proposed acquisition by JD Sports expired, effective June 7, removing any objections from the federal government to the deal on antitrust grounds.
LA Golf Retains Europe Distributor
LA Golf, the Anaheim, CA-based company, has hired Open Sports as its new distribution partner for Europe.
Primark to Open Store in Tysons Corner
Tysons Corner Center in Tysons, VA, will open on July 16, increasing the retailer’s U.S. store count to 25 in 10 states and over 445 stores globally.
April Golf Rounds Show Slight Gain
Golf Datatech, which has agreed to be acquired by Circana, reported that the national rounds of golf played were up 0.8 percent for the month of April year over year and are up 4.2 percent in the first four months of the year.
Pashley Cycles Appoints CEO
Pashley Group Limited, the parent of U.K.-based Pashley Cycles, named Andy Smallwood to the role of CEO. Most recently, Smallwood was the CEO of Ribble Cycles.
Health & Fitness Association Appoints Asia Chief
The Health & Fitness Association (formerly IHRSA) hired Singapore-based attorney and international industry advocate Sean Tan as the group’s senior representative in Asia.
Lazydays Names Chairman
Lazydays Holdings, Inc. announced that lead independent director and former interim-CEO Robert DeVincenzi has been appointed chairman of its Board of Directors. DeVincenzi succeeds Christopher Shackelton, managing partner of Coliseum Capital Management LLC, who decided to step down as a director.
Pradco Outdoor Brands Acquires Ani-Logics Outdoors
Pradco Outdoor Brands has acquired Ani-Logics Outdoors, a Worthington, MN-based maker of deer nutrition products.
CNBC/NRF: Retail Sales Jump in May After Slow April
May’s year-over-year gains align with what was seen earlier in the year, and the month-over-month increases are the largest in over a year.
Vail Resorts’ Q3 Results Miss Expectations, Guidance Lowered
Vail Resorts, Inc. reported earnings and sales for its fiscal third quarter ended April 30 missed Wall Street expectations due to a “combination of unfavorable conditions and broader industry normalization post-COVID following record visitation” at U.S. ski resorts during the 2022/23 ski season.” Skier visits slid 3.2 percent in the quarter. Earnings guidance was lowered for the year.
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal