The firm reported that consumers will bargain shop even if it means choosing value over loyalty. The business advisory firm also sees a ramp up in experience gifting to more than offset flat sales in traditional merchandise.
Author: SGB Media
YogaSix Opens First Studio in Germany
The opening of the Frankfurt studio is part of YogaSix’s ongoing global expansion, which includes more openings in Germany and a debut in Japan as a result of a Master Franchise Agreement signed earlier this year. Christophe Collinet and Daniel Hoffman of LifeFit Group are leading the expansion efforts.
Megabass of America Appoints Director of Marketing
Megabass of America, the North American arm of Japan’s manufacturer of high-end fishing tackle, hired Patterson Leeth, formerly at Simms, as director of marketing.
Exxel Outdoors Moves Distribution Center to North Mississippi
According to the Chamber of Commerce for Tupelo, the relocation from Reno, NV, to Tupelo, MS, represents a corporate investment of over $2 million and will create at least 40 jobs.
Yamaha U.S. Marine Business Unit Rebrands Kracor Division; Names GM
Yamaha U.S. Marine Business Unit has renamed Kracor, a Yamaha Marine Systems Company, Inc. (YMSC) division, to Yamaha Marine Rotational Molders and is officially doing business under the new name. The company named John G. Augustiniak as the general manager.
Jones Snowboards Expands Re-Up Recycling Program
The company is expanding its Re-Up recycling program, launched in 2023, to include snowboard trade-in and resale. Snowboarders who trade in used Jones boards will receive a credit to purchase a new one with free shipping.
FireDisk Cookers Appoints Exclusive Sales Rep Firm
The company has tapped Commercial Sales and Marketing as its exclusive representative to target the hardware, sporting goods and grocery markets.
Astral Appoints Head of B2B Sales
As head of B2B Sales, Christian Mason will strengthen long-term relationships with key partners for Astral and optimize sales performance across all branded product.
Life Time’s Debt Outlook Upgraded on Proposed Loan
Moody’s Ratings changed its debt rating outlook on Life Time to positive from stable as the fitness club operator continues to reduce leverage through earnings growth and debt repayment. The change largely reflects Life Time’s proposed $1 billion senior secured first lien term loan due 2031.
NRF Sees 2024 Holiday Selling Season Growth Lowest Since 2018
“Household finances are in good shape and an impetus for strong spending heading into the holiday season, though households will spend more cautiously.” – NRF Chief Economist Jack Kleinhenz.
Ironman Hires EVP of Global Partnerships
The Ironman Group added Yanni Andreopoulos, formerly at ABB FIA Formula E, as executive vice president of Global Partnerships.
Beyond Yoga Parent, Levi Strauss, Appoints Board Member
Levi Strauss & Co. announced today that its board of directors has elected Daniel Geballe as a board member, effective April 26, 2025. At that time, current member David Friedman will retire from the board.
B2B Inventory Marketplace Raises $40M in Funding Round
The private b2b marketplace for worldwide brands to sell surplus inventory to new buyers, raised $40 million in Series C funding led by L Catterton with participation from existing investors.
Newton Golf Expands Golf Shaft Distribution Into Japan
Newton Golf partnered with GDO, Japan’s largest e-commerce company, to distribute its Motion Shafts in 50 of the largest retail golf stores in Japan.
Life Time Group Sees Q3 Net Income Surge in Preliminary Report
Total third quarter revenue is estimated to be $693.2 million, an increase of 18.5 percent over the prior-year third quarter. Adjusted net income is estimated to be $56.3 million, an increase of 110.9 percent over the prior year quarter.
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal