Matt Lyon, president of Oakland, CA-based hydration company HydraPak LLC, sat down with SGB Executive at the recent Outdoor Retailer Summer Market to discuss the acquisition of Polar Bottle. Here’s what he shared about the ongoing integration and what’s in store for the longtime bottle brand—including a focus on the specialty channel.
Author: SGB Media
TRX Appoints President
TRX, a leader in functional training equipment, education and technology, announced John Hutchison as its new president, beginning June 10, 2019. His past experience include brand strategy and general management roles at Nike and The North Face, where he last ran the global Run & Train division.

Big Agnes To Expand European Sales Presence
Steamboat Springs, CO-based camping equipment brand Big Agnes has announced efforts aimed at expanding its international sales and distribution.
Fox Factory Holding Corp. Completes CEO Succession Plan
Fox Factory Holding Corp. on Monday announced the completion of its CEO succession plan, as previously announced on February 26, 2019, and May 30, 2019.
Safilo Announces Closing Of Solstice Transaction, Confirms Expiration Of Dior License
Safilo Group S.p.A on Monday said it had closed of the previously announced decision to sell its U.S. retail chain Solstice to Fairway LLC. Safilo also confirmed that the license agreement for the Dior and Dior Homme collections of sunglasses and optical frames will end December 31, 2020.
KJK Sports Agrees To Acquire Baltic Bicycle Trade UAB
KJK Sports on Monday announced that it has signed a definitive agreement with Asgaard A/S from Denmark and Litcapital I of Lithuania to acquire e-bike maker Baltic Bicycle Trade UAB, the parent company of Baltik Vairas, based in Šiauliai, Lithuania. Terms of the deal weren’t disclosed.
Planet Fitness Appoints Kathy Gentilozzi Chief People Officer
Planet Fitness Inc. on Monday announced that Kathy Gentilozzi has been appointed chief people officer. She will oversee the company’s human resources operations including talent acquisition, leadership and organizational development, business partner support, culture and employee engagement, benefits and compensation.
David Dragoo Appointed To Colorado Economic Development Commission
David Dragoo, president and founder of Colorado Outdoors, a multi-use riverfront economic development project serving the outdoor recreation industry, has been appointed by Colorado Sen. Leroy M. Garcia, Jr., Senate President, to the Colorado Economic Development Commission.
Dick’s To Open Store In Eastvale, CA
Dick’s Sporting Goods will hold grand opening celebrations between July 12 and 14 for its new store in Eastvale, CA.
Crunch Fitness Acquired By TPG Partners
TPG Growth, the middle market and growth equity platform of alternative asset firm TPG, announced that it has partnered with company management to acquire Crunch Fitness.
SFIA Encouraged By China Tariff Truce
In a statement, SFIA praised the Trump administration’s decision to return to trade negotiations with China and suspend any immediate action on new tariffs. Stated SFIA President and CEO, Tom Cove. “We see this as a positive sign for the industry, but not conclusive.”
Trek And Voxwomen Partner To Provide Free Broadcast Of Giro Rosa
Trek and Voxwomen have partnered to bring the 2019 Giro Rosa to cycling fans around the world, providing a free hour-long broadcast of each of the race’s ten stages. The episodes will air online shortly after the conclusion of the day’s Tour de France stage and will include English commentary, stage previews with Trek-Segafredo directors […]

Most Sporting Goods Stocks Post Healthy Gains In First Half
Lululemon, Under Armour and Adidas led a number of major players in the sporting goods sector generating robust stock gains in the first half of 2019. Declining issues included Nautilus, Canada Goose and Foot Locker.
Trump and Xi Agree To Restart Trade Talks
The U.S. and China agreed to resume trade talks after a seven-week breakdown and the Trump administration has decided to hold off for now adding new 25 percent tariffs on some $300 billion in Chinese imports, which would have included apparel and footwear classifications and other popular consumer products.
Seattle’s Ascent Outdoors To Re-Open Under New Ownership
Ascent Outdoors, which closed suddenly in late April, will re-open at least one store in July after being acquired by Sandeep Nain, the founder of retail and mountain climbing group Miyar Adventures, according to the Seattle Times.