Chadron State College athletics, in conjunction with Lou’s Sporting Goods of Fremont, NE, entered into an agreement with Adidas America Inc. to make Adidas the exclusive brand of athletic products for the department, effective immediately.
Author: SGB Media
GymShark To Open First Pop-Up Store
GymShark, the U.K.-based fitness apparel start-up, announced the opening its first-ever pop-up store in Central London.
The Big Gear Show Unveils Demo Details
The Big Gear Show (BGS), the outdoor industry’s new hard goods-focused trade show set for Salt Lake City this summer, announced Monday that the July 2020 event will start with a demo event at Deer Valley Resort.
Modell’s Issues Statement Seeking Outside Investor
Modell’s Sporting Goods on Monday announced that the retailer was formally launching a “crowdsourcing campaign” to find an outside investment to support the retail business. The company also said that on Saturday, Mitchell Modell, CEO and one of his landlords negotiated a deal to reverse the closure of four stores that were announced last week.
Kokatat To Expand California Headquarters, Add 30 Jobs
Kokatat, a manufacturer of paddling gear and protective garments for government and military customers, is expanding its manufacturing and warehouse facilities in Arcata, CA—a move that will generate an estimated 30 new engineering and production jobs at its headquarters.
Wilson Adds International Padel Star Fernando Belasteguín To Advisory Staff
Wilson Sporting Goods Co. announced it has signed global padel star Fernando Belasteguín, known as “Bela,” to its advisory staff.
After Solid Debut, FW Apparel Lifts Expectations For Year Two
FW Apparel (the FW is pronounced “forward”) is the skiwear brand that launched last fall. With its inaugural season not yet completed, FW Apparel—whose sister company is Faction Skis—has already begun targeting bigger aspirations for year two. Brand director Olivier Gouby, aka “OG,” spoke with SGB Executive at the recent Outdoor + Snow Show about FW’s lofty expectations.
Asics Rolls Out New Campaign Timed For U.S. Marathon Trials
Asics North America unveiled two new commercial spots at the center of their new 2020 North American “I Move Me” brand marketing campaign. The spots will make their television debut during the U.S. Marathon Trials on February 29.
The Dick’s Sporting Goods Foundation Partners With Lindsey Vonn
In conjunction with The Dick’s Sporting Goods Foundation, The Lindsey Vonn Foundation (LVF) has established The Dick’s Foundation Sports Matter Scholarship for underprivileged youth athletes across the country.
Brooks Sports Sees 3.5 Percent Revenue Gain In 2019
Brooks Sports saw sales climb 3.5 percent in 2019 despite the opening of a new distribution center that presented logistical challenges, according to the annual report of the running brand’s parent, Berkshire Hathaway.
USU Outdoor Product Design and Development Program Holds Graduating Senior Exhibit
From April 17-18, Utah State University will hold two separate exhibits for its graduating students from the Outdoor Product Design & Development (OPDD) program. One at USU Campus in Logan, UT and one in Salt Lake City at Petzl America’s headquarters. Graduating Seniors will be displaying their work in the form of poster presentations, digital designs and physical prototypes in apparel, soft goods and hard products.
Tilly’s Appoints Chief Digital Officer
Tilly’s Inc. appointed Jon Kosoff as chief digital officer. Kosoff will oversee all aspects of the company’s e-commerce, digital marketing, and customer relationship management functions.
Citi Trends Appoints New CEO
Citi Trends Inc. appointed David Makuen as chief executive officer, effective March 9, 2020. Makuen was an executive at Five Below.
Modell’s To Close 24 Stores
Modell’s Sporting Goods, which is seeking an outside investor to shore up its balance sheet, is closing 24 of its 141 locations.
Report: Outdoor Voices Founder Steps Down
Tyler Haney, the founder and chief executive of Outdoor Voices, has stepped down, according to the Business of Fashion.
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