Engineered Compression 3 Dimensional, (EC3D), a manufacturer of medical-grade compression garments, applied its 25 years of performance material research and development to create copper face masks. Available in three models, the masks score a Bacterial Filtration Efficiency (BFE) of 84.4 percent and a Particle Filtration Efficiency (PFE) of 98.1 percent. The fabric is densely woven […]
Author: SGB Media
Deloitte Predicts 7 Percent Drop In Holiday Spending
Amid continued COVID-19 anxiety, shoppers plan to spend cautiously this holiday season, averaging $1,387 per household, down 7 percent from 2019, according to Deloitte’s holiday forecast.
Ballogy Supports VYPE Media Exposure Events
Ballogy Inc. announced it is teaming with VYPE Media that distributes high school and youth sports media content.
U.S. Polo Assn. Partners With Morehouse College And University Of Kentucky
U.S. Polo Assn., the official brand of the United States Polo Association, has partnered with Morehouse College and The University of Kentucky as part of its Collegiate Partnership Program.
Foot Solutions Partners With Professional Pickleball Association
Foot Solutions announced its 10-year partnership with the Professional Pickleball Association.
Academy Sports Partners With CIAA And MEAC
Academy Sports + Outdoors has signed on as the Official Sporting Goods and Outdoor Retailer of the Mid-Eastern Athletic Conference and the Central Intercollegiate Athletic Association. This multi-year partnership gives Academy Sports exposure and marketing assets across men’s and women’s basketball, conference championship events and the events and content surrounding the MEAC’s 50th anniversary.
Goldwin Opens First European Flagship Store
Goldwin opened its first retail store in Munich, Germany.
Pelican Products Hires Chief Information Officer
Pelican Products Inc. appointed Lance Ralls as its chief information officer.
NFHS Network Sees Strong Viewership Amid Pandemic
The NFHS Network said that despite roughly 25 percent of states officially postponing all or the majority of their fall sports and activities, overall live viewership on the NFHS Network is up almost 200 percent year over year. Total aggregate live views have increased from 375,000 to 1.1 million in the first two months of the school year.
Slinger Bag Enters South American Market
Slinger Bag announced a 5-year distribution agreement with Sporting Brands, one of Chile’s established tennis distribution specialists, with over 30 years of in-market experience.
Kohl’s To Launch Specialty Athleisure Brand
Kohl’s announced plans to launch FLX, a private label, specialty athleisure brand, in select stores and online at Kohls.com, beginning March 2021.
Google Sweetens Fitbit Concessions To Alleviate Antitrust Concerns
Google has tweaked some concessions that it had previously made to get the purchase of Fitbit approved by EU antitrust authorities, according to a report from Reuters.
SOL Paddle Boards Appoints Executive Director Of Operations
SOL Paddle Boards hired Chris Johnson as the brand’s executive director of operations.
4FRNT Skis Acquired By Investor Group
4FRNT Ski Company was acquired by a group of private entrepreneurs: Charlie Johnson, Will Armenta and Ebi Lange.
Puma Appoints General Manager Sportstyle
Puma has appointed Maria Valdes as GM of the business unit Sportstyle, the company’s largest business unit by revenue.
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal