Picture, the manufacturer of recycled, organic and bio-sourced products for board sports and the outdoors, added a mountain bike soft goods collection for SS23, featuring technical apparel and accessories for men and women. After fifteen years of R&D and innovations in the technical textile space, extending its expertise into mountain biking was an obvious continuation. […]
Author: Maro LaBlance
Blizzard Tecnica Welcomes Four New PSIA National Team Members to Roster of Elite Instructors
WEST LEBANON, N.H. (October 12, 2021) – Blizzard Tecnica, top-performing heritage brands in alpine and backcountry ski equipment, are proud to announce the addition of four PSIA National Team members to their roster of elite instructors. The signing of these respected professionals reaffirms the brands’ position as trusted leaders in their categories, with seven of […]
Norwegian Super-Brand Db Selects Global Sales Guys For The U.S. Market
The premium, award-winning travel bag brand will enter U.S. specialty retail channel this fall.
Tecnica to Support Footwear Industry Employees Affected By COVID-19
For every pair of shoes sold in the U.S., Ten Dollars will be donated to Two Ten Footwear Foundation’s COVID-19 Crisis Relief Fund
Tecnica Transforms How Ski Boots Function With New Mach1 MV Series
The all-mountain boots introduce T-Drive technology for consistent flex, improved efficiency and comfort.
Blizzard Introduces All New All-mountain Collection
New core construction – TrueBlend Wood Core – delivers perfectly balanced flex for today’s real-world conditions.
Global Sales Guys Welcomes Outdoor Industry Veteran, Sasha Dietschi Cooper
The sales and retail leader will focus on business development and go-to-market strategies for GSG.
Tecnica Adds Footwear Rep In South Central U.S.
Footwear industry veteran, Mike Young, to drive expansion into region.
Blizzard Tecnica Adds Associate Reps In Mountain Territories
Additions are core skiers with diverse retail backgrounds, armed to deliver high-quality service to retail partners.
Picture Organic Clothing Teams Up With Changing Tides Foundation
Picture will provide funds and wetsuits for CTF’s spring Women’s Outreach Mentorship Program in El Salvador.
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal