Cannondale Sports Group (CSG) has promoted Rory Mason to the position of global director of sports marketing. In his new role, Mason will oversee all of the sports marketing for CSG brands (Cannondale, GT, Schwinn and Mongoose) and will create distinct pr
Author: Charlie Lunan
Head Shifts Canadian Distribution to Subsidiary
Head NV has taken over distribution of its ski and tennis apparel in Canada through a Canadian subsidiary. The company said that beginning in September Head Canada Inc. will ship and service the new collection of 2008/09 HEAD Skiwear…
Unifi Unveils Repreve for the Planet Website
Unifi, Inc. unveiled a consumer-focused, interactive website as part of its “Repreve For the Planet” campaign. The site discusses Repreve's environmental story. In a page taken from the outdoor industry, Unifi is encouraging consumers who buy Repreve
Judge Rules Yellowstone Snowmobiling Plan Violates Law
A federal court ruled Monday that the Bush Administration’s decision authorizing snowmobile use in Yellowstone National Park violates the fundamental legal responsibility of the National Park Service to protect the clean air, wildlife, and natural quiet o
SRAM Says Lehman Deal Moving Forward
Bicycle component maker SRAM said a deal to sell 40% of the company to a unit of bankrupt Lehman Brothers has not closed but is moving forward. If the deal falls through, SRAM will merely look for a new strategic financial partner to help finance its glob
Outdoor Industry’s Margins Squeezed in Q2
Second-quarter sales were brisk for outdoor vendors and retailers, but declining margins caused declines in profits and return on sales. Sales growth nearly kept pace with inventory growth, a good sign as the industry continues to encounter increasing cos
Cargo Volume Forecast to fall 5% as Retailers Trim Orders
Cargo volume at the nation’s major retail container ports is expected to decline 6% in 2008 compared with 2007 as the nation’s slow economy continues to prompt merchants to carefully manage their inventories, according to the latest Port Tracker report fr
Eastern Mountain Sports Whips Up nor’easter
Eastern Mountain Sports officially announced the Nor’easter powered by Eastern Mountain Sports, the first festival in New England to combine climbing, conservation efforts and music into a single venue. The weekend event, which will run Sept 26-28, will r
GSI Commerce, Timberland Pony up Millions to Settle Spam Case
A federal judge has granted preliminary approval to a $7 million settlement submitted by GSI Commerce Inc., Timberland and a Florida wireless carrier to settle allegations they sent unsolicited advertisements for Timberland products via text messaging in
Masterfit University Adds Backcountry Training
Masterfit University Training Centers will offer courses for alpine and telemark boot fitting through two new program tracks. MFU's new Backcountry Connection teaches techniques for fitting and modifying these specialty boots for comfort and perform
Masterfit University Adds Backcountry Training
Masterfit University Training Centers will offer courses for alpine and telemark boot fitting through two new program tracks. MFU's new Backcountry Connection teaches techniques for fitting and modifying these specialty boots for comfort and perform
Coast-to-Coast Run Targets Childhood Obesity
Ultra-marathoner Charlie Engle has teamed up with the United Way to shine a light on childhood obesity and the need for youth fitness programs. Engle, who recently ran across the Sahara Desert to raise awareness and funds for water projects in Africa, wil
Orvis Venture Secures Acreage for Texas State Park
Orvis/Cushman & Wakefield has brokered the sale of a 2,864-acre ranch in Texas to the Trust for Public Land in a deal that will expand the Palo Duro State Park by 10 percent. The Orvis Company and Cushman & Wakefield, Inc. formed the joint venture to mar
25th Annual Gauley Fest to Feature Product Give-away
Manufacturers have donated $6,000 worth of paddling gear for a contest to help American Whitewater sell memberships at the 25th Anniversary of its annual Gauley Fest in West Virginia next weekend. Liquid Logic, Werner Paddles, Astral Buoyancy and other br
EMS to Celebrate New Massachusetts Store Oct. 3
Eastern Mountain Sports will host a grand opening Oct. 3 of its new location at Patriot Place, adjacent to Gillette Stadium in Foxborough, Mass. The new location becomes Eastern Mountain Sports’ 15th store in Massachusetts and its 15th using a new store f
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