Athleta partnered with the United States Tennis Association (USTA) as one of the association’s official sponsors of the USTA League, USTA Player Development Teaching Professional Initiatives and the USTA Foundation Excellence Team for the next three years.
“Athleta is proud to add USTA to our roster of purpose-driven partners, focused on our mission of empowering women and girls,” said Athleta President and CEO Mary Beth Laughton. “Between our innovative tennis product and accessories, expanding access to girls from underserved communities and focusing on more diversity in the next generation of leaders in tennis coaching, this partnership is poised to make a significant impact on the sport.”
“We could not be more excited to partner with Athleta. They share our commitment to health, wellness and inclusivity.” said Lew Sherr, USTA CEO, and Executive Director. “All three USTA initiatives that Athleta will be partnering with us on are areas where the USTA is trying to open more opportunities for women of all backgrounds as we continue to grow tennis at every level.”
