Arc'teryx has been designated a vendor partner of the Grassroots Outdoor Alliance, which represents 37 independent specialty retailers operating more than 70 stores across the United States.
“During a recent trip to Snowbird to see the GOA show I was able to obtain a great understanding of the special dynamics that make Grassroots such a strong group,” said George Curleigh, director of sales for Arc’teryx in North America after attending G.O.A.’s Early Show at Snowbird in June. “It is a team of specialty retailers that helped launch the Arc’teryx brand and have maintained their position as cornerstone of the outdoor industry. I have decided, on behalf of Arc’teryx, to join GOA to support this select group of retailers who continue to drive innovative and technical product through superior selection and great sales staff. I look forward to seeing everybody at the first GOA fall show this November!”