Arc’teryx announced it opened 21 stores internationally in 2021. The company also celebrated its first ReBird Repair and Service Center in New York with plans to establish more centers as the brand expands its ReBird circularity initiatives in 2022.
“As each Arc’teryx store opens, we get clarity on what the community is looking for when it comes to product, experiences and education,” said Delaney Schweitzer, chief commercial officer. “In 2021, our stores hosted over 37,000 guests participating in community events, both virtual and in-person, from running to climbing and circular design. We will continue to open stores by using consumer insights, in-depth community input, consideration of nearby amenities in core sports, and listening to our team on the ground to determine where we open and how to best serve our guests.”
In Canada, the brand opened new stores in Calgary, Westmount and Laval bringing the total number of Arc’teryx stores in Canada to 16.
In November, Arc’teryx opened a flagship location in the Gold Coast neighborhood of Chicago. Arc’teryx Rush Street features its first System of Dress Engage Zone, where customers can learn about the layering systems and how complimentary products work together. The store also has a workshop table with color tuning lights and a digital mirror to help shoppers better understand product features and colors. Inside the store, local artist Nikko Washington painted a mural celebrating the brand’s connection to Chicago.
“Community is the key for success in retail,” said Stephanie Jamieson, community director, Arc’teryx. “Whether it’s providing the best gear and product advisors at our stores, offering the opportunity to learn new skills through community events, or supporting local leaders to share their knowledge and passion for the outdoors, our store locations exist to support the community. The stores also educate quests on how to extend the lifetime of their products through care and repair; they also encourage guests to keep their gear in play longer via our Used Gear program.”
Arc’teryx has moved to source 100 percent renewable electricity for the operation of all its stores. The company currently operates 159 brand stores in community-driven retail locations worldwide.